Indie developers, I beg you to organize thorough playtests for your game and demo early and continue doing so at least until they are out.

Original text by Pierre-Hugues Meyer here: https://medium.com/@pierrehugues.meyer/how-to-reach-press-for-steam-next-fest-43d245613e6a

#indiedev #gamedev #gamedevelopment #indiegames #gamebusiness #gamemarketing #gamingindustry

Even if we dismiss the pre-existing following for the game and its creator(s), Mewgenics has a nicely optimized Steam presence: 👇️

- a launch discount
- Steam Deck Verified status
- deliberately chosen screenshots
- two trailers
- highly informative text description
- high quality GIFs in the "about" section
- Steam Achievements, Steam Cloud, full controller support
- page localized into a dozen languages

This 👏 is 👏 also 👏 marketing! 👏

#gamedev #indiedev #marketing #gamemarketing

If your email says “demo” but it’s actually a playtest invite, beta, trial, or Early Access key — many creators will skip. Use one clear label + cost/access + time limit + scope. Simple fix, better responses. #IndieDev #GameDev #IndiePR #PressOutreach #Steam #GameMarketing

https://www.fixgamingchannel.com/tips-for-outreach-part-2-label-your-build/?utm_source=mastodon&utm_medium=jetpack_social