Given the genre's lack of visually engaging moments, how would one even start marketing a pc/console #puzzle #game ?
Any research on the topic is overrun with advice on how to launch a hypercasual match 3 mobile game which is a whole different beast.

#gamedev #indiedev #gamemarketing #steam

Indie developers, I beg you to organize thorough playtests for your game and demo early and continue doing so at least until they are out.

Original text by Pierre-Hugues Meyer here: https://medium.com/@pierrehugues.meyer/how-to-reach-press-for-steam-next-fest-43d245613e6a

#indiedev #gamedev #gamedevelopment #indiegames #gamebusiness #gamemarketing #gamingindustry

Even if we dismiss the pre-existing following for the game and its creator(s), Mewgenics has a nicely optimized Steam presence: 👇️

- a launch discount
- Steam Deck Verified status
- deliberately chosen screenshots
- two trailers
- highly informative text description
- high quality GIFs in the "about" section
- Steam Achievements, Steam Cloud, full controller support
- page localized into a dozen languages

This 👏 is 👏 also 👏 marketing! 👏

#gamedev #indiedev #marketing #gamemarketing