PPC LandFeb 28
ICYMI: Magnite's CTV bet pays off: 32% growth signals a streaming ad shift: Magnite reports Q4 2025 revenue of $205.4 million, up 6%, with CTV contribution ex-TAC surging 20% - or 32% excluding political - as streaming takes over. https://ppc.land/magnites-ctv-bet-pays-off-32-growth-signals-a-streaming-ad-shift/ #StreamingAds #CTV #DigitalMarketing #Advertising #RevenueGrowth
Magnite's CTV bet pays off: 32% growth signals a streaming ad shift

Magnite reports Q4 2025 revenue of $205.4 million, up 6%, with CTV contribution ex-TAC surging 20% - or 32% excluding political - as streaming takes over.

PPC Land
PPC LandFeb 27
Magnite's CTV bet pays off: 32% growth signals a streaming ad shift: Magnite reports Q4 2025 revenue of $205.4 million, up 6%, with CTV contribution ex-TAC surging 20% - or 32% excluding political - as streaming takes over. https://ppc.land/magnites-ctv-bet-pays-off-32-growth-signals-a-streaming-ad-shift/ #Magnite #CTV #StreamingAds #AdGrowth #DigitalAdvertising
Magnite's CTV bet pays off: 32% growth signals a streaming ad shift

Magnite reports Q4 2025 revenue of $205.4 million, up 6%, with CTV contribution ex-TAC surging 20% - or 32% excluding political - as streaming takes over.

PPC Land
LusogeekFeb 12

😡 Twitch faces backlash for putting ads when you pause streams 😡

https://www.dexerto.com/twitch/twitch-faces-backlash-for-putting-ads-when-you-pause-streams-3316576/

#twitch #twitchnews #streaming #streamers #tech #technews #twitchads #streamingads #pausestreams #twitchbacklash #techbacklash #techads #twitchapp #mobileapp #apps

Twitch faces backlash for putting ads when you pause streams

Twitch is rolling out a new way to put adverts on streams, and it’ll impact viewers who pause streams for an extended period of time.

Dexerto
PPC LandJan 26
TikTok's new catalog ads target streamers where they actually discover shows: TikTok last week launched Streaming Ads, a catalog-powered performance solution designed to convert platform engagement into streaming subscriptions through automated title matching and AI-driven optimization. https://ppc.land/tiktoks-new-catalog-ads-target-streamers-where-they-actually-discover-shows/ #TikTok #StreamingAds #DigitalMarketing #SocialMedia #AdTech
TikTok's new catalog ads target streamers where they actually discover shows

TikTok last week launched Streaming Ads, a catalog-powered performance solution designed to convert platform engagement into streaming subscriptions through automated title matching and AI-driven optimization.

PPC Land
PPC LandJan 25
Bot tracking and streaming ads reshape marketing week four: Microsoft exposed AI crawler traffic while Netflix doubled advertising revenue and Meta completed Threads monetization during the fourth week of January 2026. https://ppc.land/bot-tracking-and-streaming-ads-reshape-marketing-week-four/ #MarketingTrends #AdTech #StreamingAds #AICrawler #DigitalMarketing
Bot tracking and streaming ads reshape marketing week four

Microsoft exposed AI crawler traffic while Netflix doubled advertising revenue and Meta completed Threads monetization during the fourth week of January 2026.

PPC Land
LusogeekJan 21

👎 Twitch Introduces Betting Advertisements in the United States 👎

https://www.igamingtoday.com/twitch-introduces-betting-advertisements-in-the-united-states-marking-a-shift-in-its-gambling-policy/

#twitch #twitchnews #bettingads #twitchads #streamingads #gambling #gamblingnews #gamblingpolicy #usaonly #twitchusa #tech #technews

PPC LandJan 8
Show-level transparency comes to streaming TV ads through Index Exchange: Index Exchange launches Gracenote-powered reporting for streaming ads, giving advertisers program-level data and brands proof of purchase on Spectrum Reach inventory. https://ppc.land/show-level-transparency-comes-to-streaming-tv-ads-through-index-exchange/ #StreamingAds #AdTransparency #ProgrammaticAdvertising #IndexExchange #Gracenote
Show-level transparency comes to streaming TV ads through Index Exchange

Index Exchange launches Gracenote-powered reporting for streaming ads, giving advertisers program-level data and brands proof of purchase on Spectrum Reach inventory.

PPC Land
PPC LandNov 19
Magnite launches Live Scheduler to streamline live event advertising: Magnite introduces Live Scheduler, an industry-first tool for media owners and advertisers to plan, activate, and measure ads around live streaming events starting November 18, 2025. https://ppc.land/magnite-launches-live-scheduler-to-streamline-live-event-advertising/ #Magnite #LiveScheduler #EventAdvertising #LiveEvents #StreamingAds
Magnite launches Live Scheduler to streamline live event advertising

Magnite introduces Live Scheduler, an industry-first tool for media owners and advertisers to plan, activate, and measure ads around live streaming events starting November 18, 2025.

PPC Land
Mela News Oct 22

Netflix aveva promesso niente pubblicità, ma il mercato ha detto il contrario. Nel terzo trimestre i ricavi pubblicitari hanno toccato il record e, se la crescita continua, raddoppieranno nel 2025. In arrivo spot interattivi e nuovi formati. 🚀

#Netflix #StreamingAds #MediaTrend

PPC LandAug 26, 2025
Magnite rolls out pause ads for streaming TV with DIRECTV and Fubo: Pause ads activate when viewers pause content across major streaming platforms, offering brands contextual advertising moments during natural viewing breaks. https://ppc.land/magnite-rolls-out-pause-ads-for-streaming-tv-with-directv-and-fubo/ #StreamingAds #DigitalMarketing #ContextualAdvertising #TVAdvertising #AdTech
Magnite rolls out pause ads for streaming TV with DIRECTV and Fubo

Pause ads activate when viewers pause content across major streaming platforms, offering brands contextual advertising moments during natural viewing breaks.

PPC Land