AI Daily Post4d ago

Perplexity is pulling back from ads, signaling a shift as AI search startups wrestle with trust and revenue models. With OpenAI and Anthropic also feeling the pressure, the future of ad‑free AI chatbots could reshape how we monetize machine learning. Curious? Read on. #PerplexityAI #OpenAI #Anthropic #DigitalAdvertising

🔗 https://aidailypost.com/news/perplexity-distances-itself-from-ads-ai-firms-grapple-trust

Tuvoc TechnologiesFeb 13

How to Reduce AdTech Infrastructure Costs

https://www.tuvoc.com/blog/reduce-adtech-infrastructure-costs/

AdTech infrastructure costs can quickly eat into your margins if not optimized properly. From cloud inefficiencies to data processing overhead, hidden expenses add up fast. Discover practical strategies to reduce AdTech infrastructure costs while maintaining performance and scalability.

#AdTech
#ProgrammaticAdvertising
#CloudOptimization
#DigitalAdvertising
#CostOptimization
#MarTech
#TechStrategy

Yonhap Infomax NewsFeb 12
AppLovin shares plunged 20% despite beating Q4 earnings estimates, as investor concerns over AI's impact on its digital ad business drove a 40% year-to-date decline.
#YonhapInfomax #AppLovin #Earnings #ArtificialIntelligence #DigitalAdvertising #StockPlunge #Economics #FinancialMarkets #Banking #Securities #Bonds #StockMarket
https://en.infomaxai.com/news/articleView.html?idxno=105317
AppLovin Shares Plunge 20% Despite Strong Earnings as AI Fears Mount

AppLovin shares plunged 20% despite beating Q4 earnings estimates, as investor concerns over AI's impact on its digital ad business drove a 40% year-to-date decline.

Yonhap Infomax
PPC LandFeb 7
Amazon research claims interactive video ads drive 79% engagement gains: Amazon Ads and Publicis Media research surveying 7,800 consumers reveals interactive video ads generate engagement, attention, and relevance advantages. https://ppc.land/amazon-research-claims-interactive-video-ads-drive-79-engagement-gains/ #AmazonAds #InteractiveVideo #VideoMarketing #DigitalAdvertising #AdEngagement
Amazon research claims interactive video ads drive 79% engagement gains

Amazon Ads and Publicis Media research surveying 7,800 consumers reveals interactive video ads generate engagement, attention, and relevance advantages.

PPC Land
SUNTUNE SignageHubFeb 7
Next-Gen Digital Advertising
📢 The evolution of outdoor advertising is here. Real-time analytics drive dynamic, data-driven campaigns tailored for maximum impact.
#DigitalAdvertising #RealTimeAnalytics #DynamicContent #OutdoorTech
SocioFeb 6

Still running ads with limited creative variations?

We’ve listed free AI tools that help marketers generate multiple ad creatives faster, improve testing, and reduce ad fatigue—without extra cost.

A must-read for performance marketers and growth teams.
🔗 https://socio.ae/blog/best-free-tools-for-ai-ad-variations

#AIMarketing #DigitalAdvertising #MarketingTools #OpenMarketing

PPC LandFeb 3
CIMM picks six startups reshaping TV measurement with AI and privacy tech: Coalition program grants year-long free membership to early-stage companies solving advertising's fragmentation crisis through neural networks and real-time verification. https://ppc.land/cimm-picks-six-startups-reshaping-tv-measurement-with-ai-and-privacy-tech/ #AI #TVMeasurement #PrivacyTech #Startups #DigitalAdvertising
CIMM picks six startups reshaping TV measurement with AI and privacy tech

Coalition program grants year-long free membership to early-stage companies solving advertising's fragmentation crisis through neural networks and real-time verification.

PPC Land
PPC LandJan 31
IAB forecasts 9.5% ad growth as marketers shift toward agentic AI: Interactive Advertising Bureau projects 9.5% US ad spend increase in 2026, with five of six top priorities driven by AI as advertisers embrace autonomous campaign management. https://ppc.land/iab-forecasts-9-5-ad-growth-as-marketers-shift-toward-agentic-ai/ #IAB #AdGrowth #AIMarketing #DigitalAdvertising #AutonomousCampaigns
IAB forecasts 9.5% ad growth as marketers shift toward agentic AI

Interactive Advertising Bureau projects 9.5% US ad spend increase in 2026, with five of six top priorities driven by AI as advertisers embrace autonomous campaign management.

PPC Land
PPC LandJan 28
TikTok teams with Fluency to automate automotive ad campaigns at scale: TikTok partners with Fluency to automate automotive campaigns, enabling agencies to manage ads alongside Google, Meta, Amazon through unified system. https://ppc.land/tiktok-teams-with-fluency-to-automate-automotive-ad-campaigns-at-scale/ #TikTok #Fluency #AutomotiveMarketing #DigitalAdvertising #AdAutomation
TikTok teams with Fluency to automate automotive ad campaigns at scale

TikTok partners with Fluency to automate automotive campaigns, enabling agencies to manage ads alongside Google, Meta, Amazon through unified system.

PPC Land
PPC LandJan 27
Clear Channel scores Austin transit: your brand's captive audience: Clear Channel wins CapMetro contract for 400+ buses, 10 rail stations reaching 2 million monthly Austin riders across 71 routes in Central Texas. https://ppc.land/clear-channel-scores-austin-transit-your-brands-captive-audience/ #ClearChannel #AustinTransit #CapMetro #PublicTransportation #DigitalAdvertising
Clear Channel scores Austin transit: your brand's captive audience

Clear Channel wins CapMetro contract for 400+ buses, 10 rail stations reaching 2 million monthly Austin riders across 71 routes in Central Texas.

PPC Land