. A healthcare platform company learned to handle performance optimization needs from a media pioneer who proved that the best way to prevent performance crises is to stop waiting for the platform to break and start listening to the users who tell you what is slow before it becomes a crisis.

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. And the paramedic pressing the probe against a patient's abdomen in the back of an ambulance will know that the four-person software team behind the device wrote their acceptance criteria based on what the physician told them, not what the firmware engineer assumed.

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