Mastodawn

Ready to transform your brand into a data-driven powerhouse? To explore the full spectrum of tools, frameworks, and expert tactics used by today's leading growth marketers, check out the complete guide.

👉 Read the full article here: https://ddpromotips.com/how-to-learn-data-driven-marketing-analytics/

#GrowthMarketing #DataAnalytics #MarketingScience

Hacker News Sep 1, 2025

The Physics of Sales

https://howtogrow.substack.com/p/the-physics-of-sales

#HackerNews #ThePhysicsOfSales #SalesStrategy #BusinessInsights #MarketingScience #GrowthMindset

The physics of sales

And 11 signs you've got it backwards

The Path to Product-Market Fit

Tom's Hardware Italia May 8, 2025

📊 "Il marketing si è evoluto: non è più solo creatività, è ormai pura scienza! Guidati dai dati, verso l'innovazione." #DataDriven #MarketingScience

🔗 https://www.tomshw.it/business/il-marketing-non-e-piu-creativo-e-scientifico-e-si-fa-con-i-dati-2025-05-08

Il marketing non è più creativo. È scientifico e si fa con i dati

Il ruolo del CMO oggi: non più solo brand, ma stratega di crescita tra marketing, AI e risultati misurabili, con focus sull'esperienza cliente e sul valore aziendale.

Tom's Hardware

Today in Digital Marketing Mar 11, 2025

Tell Me Lies, Tell Me Sweet Little Lies: Making your product seem more "intricate" than it might actually be can justify higher prices, as consumers perceive products as more valuable.

#marketing #branding #pricing #marketingscience

Tell Me Lies, Tell Me Sweet Little Lies

Making your product seem more "intricate" than it might actually be can justify higher prices, as consumers perceive products as more valuable,

Today in Digital Marketing

Dirk Van den Poel Jun 9, 2023

Thanks @docmaxdi for putting together excellent sessions on social-media engagement and influencer marketing at the 40th @INFORMS ISMS Marketing Science Conference in Miami, FL. #orms #socialmedia #engagement #InfluencerMarketing #MarketingScience #datascience

Dirk Van den Poel Jun 9, 2023

Lots of talks about social-media engagement at the 2023 @INFORMS ISMS Marketing Science Conference at the Intercontinental Hotel. #SocialMediaTips #DataScience #marketingscience #orms #engagement #informs

Tod Maffin 🇨🇦Apr 14, 2023

Is science the right approach to convince consumers to buy products?

New research find that invoking science in marketing hedonistic products can backfire.

#Marketing #ConsumerBehavior #MarketingScience #DigitalMarketing #Copywriting #Advertising

https://www.linkedin.com/pulse/get-your-science-out-here-consumers-tod-maffin

Get Your Science Out of Here: Consumers

The endless pursuit of we marketers is to convince consumers that our product or service is the answer to their problems. Need a pick-me-up in the middle of the day? Try our chocolate bar.

Today in Digital Marketing Feb 28, 2023

On today’s show:
🔹 #LinkedIn adds more #advertising targeting criteria
🔹 #MarketingScience: Coupons earned with a friend drive more sales
🔹 #BeReal still has potential for advertisers, but its hype period is over
🔹 Creating content just got easier with #TikTok’s Sounds for Business
🔹 #Reddit now lets you search comments within a post
🔹 #Gmail’s client-side encryption is now available to more businesses
🔹 #Google Pixel phones are crashing after watching a clip on #YouTube
https://todayindigital.com/

Digital Marketing Podcast — Today in Digital Marketing (daily)

A fast-paced daily 10-minute marketing news podcast covering everything you missed in the world of digital marketing, e-commerce, and social media that day. And nothing else. Hosted by Tod Maffin.

Tod Maffin 🇨🇦Feb 28, 2023

The secret to having consumers redeem your coupons?

Have them bring a friend.

#marketingscience #marketing #retail #couponing #ecommerce #digitalmarketing

https://www.linkedin.com/pulse/coupon-marketing-more-effective-friends-tod-maffin

Coupon Marketing More Effective with Friends

Coupons can be very effective at driving sales, but of course, they're only useful if consumers actually use them. So how do you get customers to use your coupons? Turn them into a social activity with a friend.

Today in Digital Marketing Jan 30, 2023

On today’s show (releases at 4pm PT):
🐛 A bug on #Facebook's ad platform might be messing up your creative
🔐 A big #brandsafety update on #GoogleAds
🚩 #Twitter doubles-down on its controversial content relaxations
👨‍💻 #AppDevelopers are flocking to #Mastodon
👀 #TikTok's CEO has been called to the principal's office
✨ ...and much more!
https://todayindigital.com/

#facebookads #metaads #marketing #marketingnews #retail #adagency #agencylife #advertising #ads #mediabuying #business #marketingscience

Digital Marketing Podcast — Today in Digital Marketing (daily)

A fast-paced daily 10-minute marketing news podcast covering everything you missed in the world of digital marketing, e-commerce, and social media that day. And nothing else. Hosted by Tod Maffin.