PPC LandICYMI: Amazon's ad chief: Prime Video and live sports are now one business: Amazon Ads chief Alan Moss explains how live sports, Prime Video, and AI agents now form a single full-funnel advertising business in the 2026 upfront season. https://ppc.land/amazons-ad-chief-prime-video-and-live-sports-are-now-one-business/ #Amazon #PrimeVideo #LiveSports #Advertising #AIAgents
ICYMI: 78% of advertisers plan to factor addressable TV into 2026 Upfront deals: Go Addressable survey of 300 U.S. ad professionals shows 78% plan addressable TV in 2026 Upfronts, up from 67%, as DoubleVerify and Mastercard join the group. https://ppc.land/78-of-advertisers-plan-to-factor-addressable-tv-into-2026-upfront-deals/ #AddressableTV #Advertising #2026Upfronts #MediaBuying #DigitalMarketing
ICYMI: TikTok World, upfront week, and an Amazon merger reshape the ad week: A single Wednesday carried TikTok's product cluster, three TV upfronts, and Amazon folding Rufus into Alexa, all converging on outcomes and AI. https://ppc.land/tiktok-world-upfront-week-and-an-amazon-merger-reshape-the-ad-week/ #TikTok #Advertising #AmazonMerger #UpfrontWeek #AI
Karthik S4/4 This ad emphasizes the adhesive's role inside the chair. It suggests that while everyone is looking at who sits in the chair, Fevicol is busy ensuring the chair itself is strong enough to last a lifetime.
Fascinating bookends to the career of Piyush Pandey, via Fevicol's two ads, almost 30 years apart.
FYI: Teads Q1 2026: CTV surges 50% but revenue falls 7% as integration pain lingers: Teads Q1 2026 earnings: CTV revenue surges over 50% year over year as total revenue falls 7%, Ex-TAC gross profit rises 5%, and cash ends at under $99 million. https://ppc.land/teads-q1-2026-ctv-surges-50-but-revenue-falls-7-as-integration-pain-lingers/ #Teads #CTV #RevenueGrowth #DigitalMarketing #Advertising
sayzardLuma (@LumaLabsAI)
Luma Agents가 비교 광고 제작을 자동화하는 기능을 강조했다. 비교 대상과 방향만 정하면, 제품 선택이 더 명확해지도록 설계된 광고를 생성해 주는 이커머스·마케팅용 AI 도구로 보인다.
Wisdom in SpaceThe condition of an expanding and technologically progressive system of mass-production is universal craving. Advertising is the organized effort to extend and intensify craving...
-- Aldous Huxley (The Perennial Philosophy)
⬆ #Wisdom #Quotes #AldousHuxley #Advertising #Capitalism #Craving
shaunA long time ago, I co-owned a business. We didn’t make it; the place closed and ceased to exist as an entity >20 years ago. Suddenly I’ve started getting postal junk mail addressed to that business. 🤷♂️
My dad, gone more than 3 years now, gets life insurance offers at least monthly.
Boggles my mind the amount of money being wasted in direct #mail #advertising. I love the #USPS and I know junk mail is a big part of their revenue stream, I just wish companies would clean up their mailing lists.
DeadlineThe Ups & Downs Of Upfronts 2026: Disney And Netflix Sizzle, NBCUniversal Fizzles In Blessedly Streamlined Edition
#News #Advertising #BroadcastTV #Disney #NBCUniversal #Netflix #Streaming #Upfronts
https://deadline.com/2026/05/upfronts-2026-report-cards-disney-netflix-nbcuniversal-1236904989/
ICYMI: TikTok Market Scope gets new modules - and a mid-funnel ad objective: TikTok today updated Market Scope with e-commerce, tentpole, and theatrical modules, and launched Brand Consideration Ads, its first mid-funnel ad objective. https://ppc.land/tiktok-market-scope-gets-new-modules-and-a-mid-funnel-ad-objective/ #TikTok #Marketing #Advertising #Ecommerce #BrandConsideration
