ICYMI: TikTok World, upfront week, and an Amazon merger reshape the ad week: A single Wednesday carried TikTok's product cluster, three TV upfronts, and Amazon folding Rufus into Alexa, all converging on outcomes and AI. https://ppc.land/tiktok-world-upfront-week-and-an-amazon-merger-reshape-the-ad-week/ #TikTok #Advertising #AmazonMerger #UpfrontWeek #AI
Happy Upfront's Week, everyone!
Today's schedule:
NBCUniversal 10:30 am EDT.
Fox Corp 4 pm EDT.
