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UX researcher, experience strategist, and service designer.
Founder / Principal Researcher @ Peoplemade NYC
https://peoplemade.co/
Websitehttps://peoplemade.co/

Thank you to Christopher Nash (Airtable) and Oren Friedman (Rally) for facilitating a fantastic conversation about research #democratization.

Below are some of my top takeaways.

1. Research democratization is a full-time job.
2. The democratization sweet spot is evaluative studies.
3. Start small and run pilot programs.
4. Be prepared to do a lot of education and coaching.
5. Provide oversight and a gated process.
6. Ensure synthesis is documented.

#uxresearch #userresearch

Jenifer Bulcock on Instagram: "Usability testing (or user testing) is an evaluative user research method. It’s particularly helpful when assessing if the UX design (user experience) “works” – can a human comprehend and navigate the experience to achieve a goal. #uxresearch #userresearch #designresearch #ux #uiux #userexperience #userexperiencedesign #uxdesign #uxdesigner #experiencedesign #experiencestrategy #designstrategy #productdesign #productstrategy #digitalproduct #servicedesign #servicedesigner #servicedesignthinking #designthinking #productdesign #customerexperience #customersatisfaction #userjourney #customerjourney #customerjourneymapping #usabilitytesting #usertesting #usability #startup #founder"

4 Likes, 1 Comments - Jenifer Bulcock (@peoplemade.co) on Instagram: "Usability testing (or user testing) is an evaluative user research method. It’s particularly ..."

Instagram

Marihum Pernia at Interaction '23 in Zurich this March...

Marihum’s talk centered around technological innovations, AI and the undesirable consequences that can arise without the proper level of rigor.

#AI #ethics #designthinking #systemsthinking

[Seeking research participants]

I'm looking to hear from #senior practicioners and #executiveleaderhip who work in #technology.

Please participate in this 10 minute survey about the utilization of #uxesearch in organizations.

https://pccwnb5kf9h.typeform.com/to/TswUNOzE

UX research industry benchmark

Turn data collection into an experience with Typeform. Create beautiful online forms, surveys, quizzes, and so much more. Try it for FREE.

Interviewing? Here’s some tips on how to assess #uxresearch #maturity.

1️⃣ What’s the structure, where does research sit within the org?
2️⃣ What investments have they made in the practice of research?
3️⃣ What impact has research had?
4️⃣ How does the organization work with UXR?

#userresearch #designresearch #ux #designmaturity

Trust the process of UX research.
It may not always be clear where it will lead you, but it will always lead you to valuable outcomes. Stay curious.

User research may become that undesired radically honest friend. However, as much as it will help prove if hypotheses are wrong, it will also provide insights to get them right.

#uxresearch #userresearch #designresearch #ux #experiencedesign #experiencestrategy #designstrategy #productstrategy #servicedesign #designthinking #productdesign

Thinking about #democratizing #userresearch in your organization?

Ask yourself these questions before you get started:

1. Does the organization have a culture of evidence-based decision making, or are they willing to change?
2. Do collaborators have prior research experience / interest in learning?
3. Is leadership willing to invest in a #uxresearch practice (software, incentives)?
4. Is leadership aligned on how this affects the responsibilities & bandwidth of the team members involved?