PPC Land5d ago
FYI: JCDecaux's record cash flow hides a digital advertising arms race: JCDecaux reported €3,967.1m revenue for FY2025, with programmatic DOOH up +19.2% and free cash flow hitting an all-time high of €342.9m. https://ppc.land/jcdecauxs-record-cash-flow-hides-a-digital-advertising-arms-race/ #DigitalAdvertising #DOOH #ProgrammaticAdvertising #CashFlow #MarketingTrends
JCDecaux's record cash flow hides a digital advertising arms race

JCDecaux reported €3,967.1m revenue for FY2025, with programmatic DOOH up +19.2% and free cash flow hitting an all-time high of €342.9m.

PPC Land
PPC LandMar 16
ICYMI: JCDecaux's record cash flow hides a digital advertising arms race: JCDecaux reported €3,967.1m revenue for FY2025, with programmatic DOOH up +19.2% and free cash flow hitting an all-time high of €342.9m. https://ppc.land/jcdecauxs-record-cash-flow-hides-a-digital-advertising-arms-race/ #DigitalAdvertising #JCDecaux #ProgrammaticAdvertising #DOOH #CashFlow
JCDecaux's record cash flow hides a digital advertising arms race

JCDecaux reported €3,967.1m revenue for FY2025, with programmatic DOOH up +19.2% and free cash flow hitting an all-time high of €342.9m.

PPC Land
PPC LandMar 12
FYI: US out-of-home ad spend hits $4B in 2026 - but digital screens face a slowdown: US out-of-home ad spend reaches $4 billion in 2026, up 4.1% YoY. DOOH grows 14.5% but decelerates as traditional formats lag at 1.5% growth. https://ppc.land/us-out-of-home-ad-spend-hits-4b-in-2026-but-digital-screens-face-a-slowdown/ #Advertising #OutOfHome #DigitalMarketing #DOOH #AdSpend
US out-of-home ad spend hits $4B in 2026 - but digital screens face a slowdown

US out-of-home ad spend reaches $4 billion in 2026, up 4.1% YoY. DOOH grows 14.5% but decelerates as traditional formats lag at 1.5% growth.

PPC Land
PPC LandMar 12
FYI: VIOOH and OUTFRONT just unlocked a quarter of the US DOOH market: VIOOH and OUTFRONT partner to bring 7,600 digital screens and 18 billion monthly impressions to programmatic buyers, covering 25% of the US DOOH market. https://ppc.land/viooh-and-outfront-just-unlocked-a-quarter-of-the-us-dooh-market/ #Marketing #DigitalOutOfHome #DOOH #ProgrammaticAdvertising #VIOOH
VIOOH and OUTFRONT just unlocked a quarter of the US DOOH market

VIOOH and OUTFRONT partner to bring 7,600 digital screens and 18 billion monthly impressions to programmatic buyers, covering 25% of the US DOOH market.

PPC Land
Grow More Media TruckMar 11

“How much does mobile billboard advertising cost in Canada?”

We finally answered it.

From Toronto to Vancouver, pricing can vary depending on campaign hours, routes, and fleet deployment.

So we put together a simple guide explaining what brands should expect when planning a mobile LED billboard campaign in Canada.

👉 Read the blog:
https://growmoretechgroup.com/mobile-billboard-advertising-cost-canada/

Planning a campaign soon?
Let’s talk.

📞 437-979-4769

#MobileLEDTruck #DOOH #OutdoorAdvertisingCanada #GrowMore #ImpressionsThatMatter

PPC LandMar 10
ICYMI: US out-of-home ad spend hits $4B in 2026 - but digital screens face a slowdown: US out-of-home ad spend reaches $4 billion in 2026, up 4.1% YoY. DOOH grows 14.5% but decelerates as traditional formats lag at 1.5% growth. https://ppc.land/us-out-of-home-ad-spend-hits-4b-in-2026-but-digital-screens-face-a-slowdown/ #OutOfHomeAdvertising #DigitalMarketing #AdvertisingTrends #DOOH #MarketingStatistics
US out-of-home ad spend hits $4B in 2026 - but digital screens face a slowdown

US out-of-home ad spend reaches $4 billion in 2026, up 4.1% YoY. DOOH grows 14.5% but decelerates as traditional formats lag at 1.5% growth.

PPC Land
PPC LandMar 10
ICYMI: VIOOH and OUTFRONT just unlocked a quarter of the US DOOH market: VIOOH and OUTFRONT partner to bring 7,600 digital screens and 18 billion monthly impressions to programmatic buyers, covering 25% of the US DOOH market. https://ppc.land/viooh-and-outfront-just-unlocked-a-quarter-of-the-us-dooh-market/ #VIOOH #OUTFRONT #DOOH #ProgrammaticAdvertising #DigitalScreens
VIOOH and OUTFRONT just unlocked a quarter of the US DOOH market

VIOOH and OUTFRONT partner to bring 7,600 digital screens and 18 billion monthly impressions to programmatic buyers, covering 25% of the US DOOH market.

PPC Land
PPC LandMar 9
VIOOH and OUTFRONT just unlocked a quarter of the US DOOH market: VIOOH and OUTFRONT partner to bring 7,600 digital screens and 18 billion monthly impressions to programmatic buyers, covering 25% of the US DOOH market. https://ppc.land/viooh-and-outfront-just-unlocked-a-quarter-of-the-us-dooh-market/ #DigitalAdvertising #DOOH #ProgrammaticAdvertising #MarketingInnovation #OutfrontMedia
VIOOH and OUTFRONT just unlocked a quarter of the US DOOH market

VIOOH and OUTFRONT partner to bring 7,600 digital screens and 18 billion monthly impressions to programmatic buyers, covering 25% of the US DOOH market.

PPC Land
PPC LandMar 9
US out-of-home ad spend hits $4B in 2026 - but digital screens face a slowdown: US out-of-home ad spend reaches $4 billion in 2026, up 4.1% YoY. DOOH grows 14.5% but decelerates as traditional formats lag at 1.5% growth. https://ppc.land/us-out-of-home-ad-spend-hits-4b-in-2026-but-digital-screens-face-a-slowdown/ #OutOfHome #AdSpend #DigitalAdvertising #DOOH #MarketingTrends
US out-of-home ad spend hits $4B in 2026 - but digital screens face a slowdown

US out-of-home ad spend reaches $4 billion in 2026, up 4.1% YoY. DOOH grows 14.5% but decelerates as traditional formats lag at 1.5% growth.

PPC Land
HabrFeb 25

Russtech + Стажеры + ML: история разработки решения для мониторинга цифровых экранов

Всем привет! Меня зовут Никита Крестьянинов, я руководитель группы управления бизнес-процессами служб сервиса в команде Russtech. Сегодня я хочу рассказать, как мы совместно со стажерами разработали ИИ-инструмент, способный отслеживать состояние работы цифровых рекламных конструкций.

https://habr.com/ru/companies/wildberries/articles/1001952/

#машинное_обучение #распознавание_изображений #unet #стажировка #computer_vision #классификация #dooh

Russtech + Стажеры + ML: история разработки решения для мониторинга цифровых экранов

Всем привет! Меня зовут Никита Крестьянинов, я руководитель группы управления бизнес-процессами служб сервиса в команде Russtech (разработчики ведущего российского оператора рекламы вне дома Russ)....

Хабр