ICYMI: Adobe study reveals consumers abandon brands lacking personalization: New research shows 71% reject misleading campaigns while demanding short-form content. https://ppc.land/adobe-study-reveals-consumers-abandon-brands-lacking-personalization/ #Personalization #ConsumerBehavior #MarketingResearch #BrandLoyalty #ShortFormContent
Adobe study reveals consumers abandon brands lacking personalization

New research shows 71% reject misleading campaigns while demanding short-form content.

PPC Land
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Marketing effectiveness research shows equal impact in months 5-24

New study reveals how brands underestimate long-term marketing returns and pricing power effects.

PPC Land
ICYMI: Marketing effectiveness research shows equal impact in months 5-24: New study reveals how brands underestimate long-term marketing returns and pricing power effects. https://ppc.land/marketing-effectiveness-research-shows-equal-impact-in-months-5-24/ #MarketingResearch #BrandStrategy #LongTermGrowth #PricingPower #AdvertisingEffectiveness
Marketing effectiveness research shows equal impact in months 5-24

New study reveals how brands underestimate long-term marketing returns and pricing power effects.

PPC Land
New study reveals brain processes AI-generated ads differently than traditional content: Research shows consumers' brains detect AI-generated advertising content even when visually convincing, impacting brand perception. https://ppc.land/new-study-reveals-brain-processes-ai-generated-ads-differently-than-traditional-content/?utm_source=dlvr.it&utm_medium=mastodon #DigitalMarketing #AIAdvertising #ConsumerBehavior #BrandPerception #MarketingResearch
New study reveals brain processes AI-generated ads differently than traditional content

Research shows consumers' brains detect AI-generated advertising content even when visually convincing, impacting brand perception.

PPC Land

Are you passionate about uncovering actionable #insights from #data to drive informed decision-making?

We are looking for a skilled #InsightsAnalyst to join GÉANT and help us unlock the power of #StakeholderEngagement data to drive our mission forward!

📍Cambridge, UK 🇬🇧

➡️ Apply before 3 November: https://jobs.geant.org/vacancies/107/insights-analyst-stakeholder-engagement.html

#research #education #innovation #InsightAnalyst #JobOpportunity #Hiring #UKjobs #CambridgeJobs #DataAnalysis #MarketingResearch #DataAnalyst

Insights Analyst (Stakeholder Engagement) in Cambridge, UK | GÉANT

View details and apply for this Insights Analyst (Stakeholder Engagement) vacancy in Cambridge, UK. Are you passionate about uncovering actionable insights from data to drive informed decision-making? Do you want to make a real impact in supporting the advancement of research, education, and...

GÉANT

So if they’re withdrawing “racist” #DrSeuss titles from sale, it’s because #MarketingResearch is telling them that not doing so will damage the brand and reduce their profits over time. I.e. #BecauseCapitalism again (or still).

Once again, this means that the targeted minorities not only exist (along with enough sympathetic customers outside those minorities) but that they also have enough REAL MONEY to matter. Which the conservatives hate.