Mastodawn

FYI: UK motorway DOOH hits programmatic as i-media integrates with VIOOH: i-media integrates 1,200 motorway screens with VIOOH's SSP, giving buyers 2.9bn monthly impressions and live ANPR-based audience intelligence across UK MSAs. https://ppc.land/uk-motorway-dooh-hits-programmatic-as-i-media-integrates-with-viooh/ #DigitalOutOfHome #ProgrammaticAdvertising #DOOH #MarketingInnovation #AudienceIntelligence

UK motorway DOOH hits programmatic as i-media integrates with VIOOH

i-media integrates 1,200 motorway screens with VIOOH's SSP, giving buyers 2.9bn monthly impressions and live ANPR-based audience intelligence across UK MSAs.

PPC Land

PPC Land 2d ago

DoubleVerify launches DV Neura, its AI engine for agentic ad campaigns: DoubleVerify today launched DV Neura, its cognitive AI engine with MCP integration, agentic execution agents, and a nearly 300x rise in content classification. https://ppc.land/doubleverify-launches-dv-neura-its-ai-engine-for-agentic-ad-campaigns/ #DoubleVerify #DVNeura #AI #AdTech #MarketingInnovation

DoubleVerify launches DV Neura, its AI engine for agentic ad campaigns

DoubleVerify today launched DV Neura, its cognitive AI engine with MCP integration, agentic execution agents, and a nearly 300x rise in content classification.

PPC Land

PPC Land Jun 5

FYI: Adswerve joins Google GIP as North American partner to recover lost ad signals: Adswerve named North American partner for Google GCS Implementation Partner (GIP), helping enterprise brands recover conversion signals lost to ad blockers. https://ppc.land/adswerve-joins-google-gip-as-north-american-partner-to-recover-lost-ad-signals/ #DigitalMarketing #AdTech #GooglePartnership #AdSignals #MarketingInnovation

Adswerve joins Google GIP as North American partner to recover lost ad signals

Adswerve named North American partner for Google GCS Implementation Partner (GIP), helping enterprise brands recover conversion signals lost to ad blockers.

PPC Land

PPC Land May 10

AI sales and marketing startups raised $3.7B globally in 2026: Sales, marketing and CRM startups raised $3.7 billion globally in early 2026, with AI deals dominating as venture funding holds near the $8 billion annual mark. https://ppc.land/ai-sales-and-marketing-startups-raised-3-7b-globally-in-2026/ #AISales #MarketingInnovation #StartupFunding #VentureCapital #CRM

AI sales and marketing startups raised $3.7B globally in 2026

Sales, marketing and CRM startups raised $3.7 billion globally in early 2026, with AI deals dominating as venture funding holds near the $8 billion annual mark.

PPC Land

PPC Land May 3

Index Cloud, Meta CTV, and synthetic audiences: what ad tech needs to know: ExchangeWire's MadTech Podcast covers Index Cloud containerized DSPs, Meta's CTV ambitions, and News UK's synthetic audience planning tool for advertisers. https://ppc.land/index-cloud-meta-ctv-and-synthetic-audiences-what-ad-tech-needs-to-know/ #AdTech #DigitalMarketing #CTV #Podcast #MarketingInnovation

Index Cloud, Meta CTV, and synthetic audiences: what ad tech needs to know

ExchangeWire's MadTech Podcast covers Index Cloud containerized DSPs, Meta's CTV ambitions, and News UK's synthetic audience planning tool for advertisers.

PPC Land

N-gated Hacker News Apr 20

🤖✨ BREAKING NEWS: Now you can finally have the privilege of paying for #ads based on the vague "prompt relevance" of #ChatGPT. Because who doesn't want to spend marketing dollars on AI's best guess? 🚀💸
https://www.adweek.com/media/exclusive-leaked-deck-reveals-stackadapts-playbook-for-chatgpt-ads/ #AIMarketing #PromptRelevance #MarketingInnovation #TechNews #HackerNews #ngated

EXCLUSIVE: Leaked Deck Reveals StackAdapt’s Playbook for ChatGPT Ads

The DSP dangles ChatGPT ad placement driven by prompt relevance and CPMs range from $15 to $60, with a $50,000 minimum spend required for the pilot.

Adweek

PPC Land Apr 18

FYI: Amazon gives away the tool that fixes programmatic's QPS waste problem: Amazon donates Dynamic Traffic Engine to IAB Tech Lab, enabling DSPs to signal bidding priorities to SSPs and cut QPS waste across the programmatic supply chain https://ppc.land/amazon-gives-away-the-tool-that-fixes-programmatics-qps-waste-problem/ #Amazon #ProgrammaticAdvertising #DigitalMarketing #AdTech #MarketingInnovation

Amazon gives away the tool that fixes programmatic's QPS waste problem

Amazon donates Dynamic Traffic Engine to IAB Tech Lab, enabling DSPs to signal bidding priorities to SSPs and cut QPS waste across the programmatic supply chain

PPC Land

Samms Juke Box Apr 13

A New Look. The Same Spirit.

Our new identity reflects who we are today: dynamic, evolving, and future-focused — while remaining deeply rooted in trust, innovation, and meaningful partnerships.

This is more than a logo.
It marks the beginning of our next exciting chapter.

#NewLogoLaunch #BrandEvolution #SAMMS #NewBeginnings #MarketingInnovation #BrandIdentity

Tycoon World Apr 10

Reimagining Campaigns: Why Brands Need Visual Engineering Labs like The Matic Studio, Not Just Agencies

#TycoonWorld #VisualEngineering #TheMaticStudio #BrandStorytelling #DigitalMarketing #MarketingInnovation #CreativeTechnology #ImmersiveMarketing #VisualStorytelling #ContentMarketing #ModernMarketing #CGI #MotionGraphics #AIinMarketing #3DDesign #AdvertisingTrends #BrandingStrategy

https://tycoonworld.in/reimagining-campaigns-why-brands-need-visual-engineering-labs-like-the-matic-studio-not-just-agencies/

Reimagining Campaigns: Why Brands Need Visual Engineering Labs like The Matic Studio, Not Just Agencies – Tycoon World

In an era where attention spans are fleeting and audiences are inundated with content, the traditional agency model is no longer enough to create campaigns

Tycoon World

PPC Land Mar 25

ICYMI: Zeta Global's Athena is now live - and it's targeting CMOs directly: Zeta Global today opened Athena to all ZMP customers, an AI agent built on OpenAI models that converts enterprise data into predictive marketing decisions with 6x reported ROAS. https://ppc.land/zeta-globals-athena-is-now-live-and-its-targeting-cmos-directly/ #ZetaGlobal #MarketingInnovation #AIAgents #CMO #PredictiveAnalytics

Zeta Global's Athena is now live - and it's targeting CMOs directly

Zeta Global today opened Athena to all ZMP customers, an AI agent built on OpenAI models that converts enterprise data into predictive marketing decisions with 6x reported ROAS.

PPC Land