ICYMI: Google's search terms report now shows AI intent, not what users typed: Google quietly updated its ad group prioritization docs: search terms in AI Mode and AI Overviews may now reflect AI-inferred intent, not real user queries. https://ppc.land/googles-search-terms-report-now-shows-ai-intent-not-what-users-typed/ #Google #AI #SearchMarketing #PPC #DigitalMarketing
Google's search terms report now shows AI intent, not what users typed

Google quietly updated its ad group prioritization docs: search terms in AI Mode and AI Overviews may now reflect AI-inferred intent, not real user queries.

PPC Land
Google Ads API v24.1 adds mobile segments, passkeys, and new experiment types: Google Ads API v24.1 adds mobile device segmentation, passkeys, static DemandGen images, and four new experiment types including AI Max and Performance Max. https://ppc.land/google-ads-api-v24-1-adds-mobile-segments-passkeys-and-new-experiment-types/ #GoogleAds #API #DigitalMarketing #MarketingAutomation #PPC
Google Ads API v24.1 adds mobile segments, passkeys, and new experiment types

Google Ads API v24.1 adds mobile device segmentation, passkeys, static DemandGen images, and four new experiment types including AI Max and Performance Max.

PPC Land
ICYMI: Google Ads API v24.1 brings direct A/B experiment stats and new test types: Google Ads API v24.1 adds direct experiment statistics and five new test types, covering AI Max, broad match, video, and Performance Max asset optimization. https://ppc.land/google-ads-api-v24-1-brings-direct-a-b-experiment-stats-and-new-test-types/ #GoogleAds #DigitalMarketing #PPC #MarketingAutomation #ABTesting
Google Ads API v24.1 brings direct A/B experiment stats and new test types

Google Ads API v24.1 adds direct experiment statistics and five new test types, covering AI Max, broad match, video, and Performance Max asset optimization.

PPC Land
FYI: ChatGPT Ads intelligence: Adthena's platform tracks 300k daily prompts: Adthena's ChatGPT Ads platform tracks 300k+ daily prompts, competitor bids, ad copy, and brand share of voice across the growing conversational search channel. https://ppc.land/chatgpt-ads-intelligence-adthenas-platform-tracks-300k-daily-prompts/ #AdTech #DigitalMarketing #PPC #ChatGPT #Advertising
ChatGPT Ads intelligence: Adthena's platform tracks 300k daily prompts

Adthena's ChatGPT Ads platform tracks 300k+ daily prompts, competitor bids, ad copy, and brand share of voice across the growing conversational search channel.

PPC Land
Google tag gateway now lets advertisers hide GTM container IDs: Google updated its tag gateway documentation on May 11 to let advertisers serve GTM scripts first-party and cloak container IDs behind randomized serving paths. https://ppc.land/google-tag-gateway-now-lets-advertisers-hide-gtm-container-ids/ #GoogleTagManager #DigitalMarketing #AdTech #OnlineAdvertising #PPC
Google tag gateway now lets advertisers hide GTM container IDs

Google updated its tag gateway documentation on May 11 to let advertisers serve GTM scripts first-party and cloak container IDs behind randomized serving paths.

PPC Land
ICYMI: Google Tag Manager moves inside Google Ads Data Manager - what changes: Google integrates Tag Manager into Google Ads Data Manager, letting advertisers manage tags without leaving the ads platform. Here is what changes technically. https://ppc.land/google-tag-manager-moves-inside-google-ads-data-manager-what-changes/ #GoogleTagManager #GoogleAds #DigitalMarketing #PPC #MarketingAutomation
Google Tag Manager moves inside Google Ads Data Manager - what changes

Google integrates Tag Manager into Google Ads Data Manager, letting advertisers manage tags without leaving the ads platform. Here is what changes technically.

PPC Land
ICYMI: Amazon Ads May 2026: benchmarks go global, MMM exits beta, GIA reaches GA: Amazon Ads expands benchmarks, MMM, and geographic APIs globally in May 2026 - here is what changed in the reporting stack and why it matters for advertisers. https://ppc.land/amazon-ads-may-2026-benchmarks-go-global-mmm-exits-beta-gia-reaches-ga/ #AmazonAds #DigitalMarketing #Advertising #PPC #MarketingStrategy
Amazon Ads May 2026: benchmarks go global, MMM exits beta, GIA reaches GA

Amazon Ads expands benchmarks, MMM, and geographic APIs globally in May 2026 - here is what changed in the reporting stack and why it matters for advertisers.

PPC Land
Google Ads API v24.1 brings direct A/B experiment stats and new test types: Google Ads API v24.1 adds direct experiment statistics and five new test types, covering AI Max, broad match, video, and Performance Max asset optimization. https://ppc.land/google-ads-api-v24-1-brings-direct-a-b-experiment-stats-and-new-test-types/ #GoogleAds #DigitalMarketing #Advertising #PPC #MarketingTechnology
Google Ads API v24.1 brings direct A/B experiment stats and new test types

Google Ads API v24.1 adds direct experiment statistics and five new test types, covering AI Max, broad match, video, and Performance Max asset optimization.

PPC Land

Today I benchmarked the two #Powerbook 12" against each other. My original companion from 2003 against the newly purchased one from 2005.

The 1GHz with 768MB & 100GB HDD - 10.4:
- Geekbench 2 score: 530
- Xbench 1.3 score: 37.15

The 1.5GHz with 1280MB RAM & 128GB SSD - 10.5:
- Geekbench 2 Score: 635
- Xbench 1.3 score: 53.69
- Xbench 1.3 score with old HDD: 44.37

#VintageMac #Retrocomputing #Apple #Geekbench #Xbench #PowerPC #PPC #Tiger #Leopard #OSX #Macintosh