A new typeface for Volvo – Instantly legible at a glance yet also referencing the vertical tail lamps and the diagonal of the three-point safety belt.
https://www.dezeen.com/2025/12/19/volvo-centum-typeface-safety/
Volvo already had a perfectly fine and just as legible custom typeface, but sure, go ahead and spend millions on an Aptos lookalike designed with “science”
#fonts #legibility #typeface







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