PPC LandFYI: 71% of ad agencies say manual work is putting campaigns at risk: Fluency's 2026 Agency AdOps Benchmark Report finds 71% of ad operations teams say manual processes risk client campaigns, with 87% still pacing budgets manually across 170 U.S. agencies. https://ppc.land/71-of-ad-agencies-say-manual-work-is-putting-campaigns-at-risk/ #DigitalMarketing #AdOps #MarketingAutomation #CampaignManagement #PPC
71% of ad agencies say manual work is putting campaigns at risk: Fluency's 2026 Agency AdOps Benchmark Report finds 71% of ad operations teams say manual processes risk client campaigns, with 87% still pacing budgets manually across 170 U.S. agencies. https://ppc.land/71-of-ad-agencies-say-manual-work-is-putting-campaigns-at-risk/ #AdOps #DigitalMarketing #MarketingStrategy #Advertising #CampaignManagement
Tuvoc TechnologiesAutomating AdOps | Custom Scripts for Bid Optimization and Workflow
https://www.tuvoc.com/blog/automating-adops-bid-optimization-workflows/
Explore how modern AdTech teams automate Adops bid optimization workflows using real-time data, rule engines, and custom algorithms. This guide breaks down the technical and strategic benefits for teams building scalable programmatic advertising platforms.
#AdTechEngineering
#AdOps
#BidOptimization
#CustomAdTech
#MarTech
#ProgrammaticAdvertising
#SaaSArchitecture
Artem RussakovskiiThose of you using AdSense, how's your January going? Ours was going well until Jan 13 when fill rates have crashed through the floor and took the CPMs/RPMs/revenue with them.
Overnight, we lost about 50% of revenue which is needed to keep APKMirror going. Ad Exchange too. And today is even worse than yesterday.
These fluctuations are crazy, @Google. If it's seasonality, is anyone else hit this drastically practically overnight?
AdTech Middleware: The Missing Layer Between Spend and Control
https://www.tuvoc.com/blog/adtech-middleware/
AdTech middleware connects DSPs, SSPs, and data systems into a unified control layer, improving transparency, reporting, and decision-making in programmatic advertising.
#AdTech
#AdTechMiddleware
#ProgrammaticAdvertising
#AdOps
#MarketingTechnology
https://www.tuvoc.com/blog/adtech-middleware/
AdTech middleware connects DSPs, SSPs, and data systems into a unified control layer, improving transparency, reporting, and decision-making in programmatic advertising.
#AdTech
#AdTechMiddleware
#ProgrammaticAdvertising
#AdOps
#MarketingTechnology
Agencies target 83% increase in client capacity as automation reshapes AdOps workflows: Digital advertising agencies seek to nearly double client portfolios without expanding teams, with 64% of strategists now managing multiple channels according to September 2025 benchmark study. https://ppc.land/agencies-target-83-increase-in-client-capacity-as-automation-reshapes-adops-workflows/ #DigitalMarketing #AdTech #Automation #AdOps #MarketingStrategy
Michael Carducci
BjompenNew release of the #ADOPS #PowerShell module! 2.0.0. Manage your #Azure #DevOps org using OAuth! go check it out: https://github.com/AZDOPS/AZDOPS
Dogzilla
ACAB for Cutie 
Well, it looks like the layoff monster got me too.
If you know anyone looking for a Data Engineer in St Louis or for a remote position my schedule just opened up.
My background is in ad agencies and digital media with expertise in reporting APIs, data pipelines, #Python, #SQL, and #AdOps
I'm open to other industries as long as it's a position that involves #ETL or #ELT