thegrowthgroveThe businesses I admire most aren't growing the fastest—they're growing the most meaningfully.
What's one way you've chosen purpose over pure scale this past week?
TDonoval“We aim to help our customers and consumers save CO2 – for example by washing at lower temperatures or by switching to haircare products that do not need to be rinsed out and so do not require water to be heated up.“
If I get this right, my not rinsing out the shampoo will stop climate change and save the planet. Well done, #Henkel. Makes me wanna put a bullet through my head for translating that #PurposefulGrowth bullshit agenda of yours.
#ClimateChange #CorporateGreenwashing #co2emissions #CO2Emissionen #greenwashing #GlobalWarming #CarbonFootprint #CarbonEmissions #environment #sustainability #NowTranslating #AmTranslating #translating #translator #translation #xl8 #xl8or #xl8freelancer
Picture: Lucia Vergaglia/CC BY 3.0 IT DEED Attribution 3.0 Italy
@AdamBishop one thing is what companies say, a completely different thing is what they really do. I've translated many "#sustainability" reports by an unnamed giant, Germany-based #adhesive/ #cosmetics / #homecare product manufacturer and they're mostly bullshit. They would do more for the #environment, if they didn't expand their product portfolio every year. Tell me, who needs shower gels in 10+ different flavours? There's no such thing as #PurposefulGrowth. All growth has its limits and our planet doesn't have infinite resources ☹.