ICYMI: FAST channels hit 27% across Europe as subscription fatigue bites: A ShowHeroes and Omnicom Media Netherlands study of 4,377 consumers finds FAST adoption rising sharply in Europe while SAVOD growth stalls, with major implications for CTV ad strategy.
https://ppc.land/fast-channels-hit-27-across-europe-as-subscription-fatigue-bites/ #FASTChannels #CTV #SubscriptionFatigue #MediaStrategy #AdTech
FAST channels hit 27% across Europe as subscription fatigue bites
A ShowHeroes and Omnicom Media Netherlands study of 4,377 consumers finds FAST adoption rising sharply in Europe while SAVOD growth stalls, with major implications for CTV ad strategy.
Scripps Unveils Kevin Hart-Produced ‘Silver Fox Club’, Alisyn Camerota-Hosted Interview Show & Sports FAST Channel
The E.W. Scripps Co. has unveiled plans for a Kevin Hart-produced series, an interview show hosted by CNN alum Alisyn Camerota and a sports FAST channel.
Sports Programming Accounts For Almost 30% Of All Ad-Supported TV Viewing, Nielsen Says
While the rise of sports programming in recent years has been well-documented, new figures from Nielsen illustrate the extent of its dominance.
Lionsgate hands FreeWheel exclusive control of its FAST channel advertising: Lionsgate partnered exclusively with FreeWheel on December 18, 2025, to manage its 30 U.S. FAST channels, giving ad buyers unified access to premium content.
https://ppc.land/lionsgate-hands-freewheel-exclusive-control-of-its-fast-channel-advertising/ #Lionsgate #FreeWheel #FASTChannels #Advertising #DigitalMarketing
Lionsgate hands FreeWheel exclusive control of its FAST channel advertising
Lionsgate partnered exclusively with FreeWheel on December 18, 2025, to manage its 30 U.S. FAST channels, giving ad buyers unified access to premium content.
‘Schitt’s Creek’ Gets FAST Channel On Canada’s CBC
'Schitt's Creek' is to become a FAST channel on Canada's CBC Gem.
Taylor Swift Docuseries ‘The Swift Effect’ Gets Season 2 Premiere Date On Peacock & NBCU FAST Channels
The Swift Effect, NBCU Local's Emmy-nominated docuseries. which covers Taylor Swift's economic and brand power, will kick off its second season Oct 2.
‘Law & Order’ Gets Dedicated FAST Channel
Starting today, Seasons 5-10 of the Emmy-winning 'Law & Order' series will be available on its own dedicated FAST channel.
FAST channels surge 42% as programmers shift beyond nostalgic content: Reality programming skyrockets 626% as streaming platforms diversify offerings with modern shows amid rising costs
https://ppc.land/fast-channels-surge-42-as-programmers-shift-beyond-nostalgic-content/ #Streaming #RealityTV #FASTChannels #ContentDiversification #ModernShows
FAST channels surge 42% as programmers shift beyond nostalgic content
Reality programming skyrockets 626% as streaming platforms diversify offerings with modern shows amid rising costs
Jimmy Iovine & George R. R. Martin-Backed Bizaar Studios Launches Adult Animation FAST Channel On Samsung TV Plus & Xumo Play
George R. R. Martin and Jimmy Iovine-backed adult animation FAST channel Bizaar is launching on Samsung TV Plus and Xumo Play.
‘Mr Bean: The Animated Series’ Expands To Samsung TV Plus In North America
The 'Mr Bean: The Animated Series' FAST channel has expanded in North America on Samsung TV Plus.
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