Mastodawn

ICYMI: Nielsen closes Italy's four-screen measurement gap with YouTube deduplication: Nielsen today added linear TV to YouTube ad deduplication in Italy, giving media buyers deduplicated reach across all four screens for the first time in Italy. https://ppc.land/nielsen-closes-italys-four-screen-measurement-gap-with-youtube-deduplication/ #Nielsen #YouTube #FourScreenMeasurement #AdDeduplication #MediaBuyers

Nielsen closes Italy's four-screen measurement gap with YouTube deduplication

Nielsen today added linear TV to YouTube ad deduplication in Italy, giving media buyers deduplicated reach across all four screens for the first time in Italy.

PPC Land

PPC Land 2d ago

Nielsen closes Italy's four-screen measurement gap with YouTube deduplication: Nielsen today added linear TV to YouTube ad deduplication in Italy, giving media buyers deduplicated reach across all four screens for the first time in Italy. https://ppc.land/nielsen-closes-italys-four-screen-measurement-gap-with-youtube-deduplication/ #Nielsen #YouTube #DigitalMarketing #AdTech #MediaBuying

Nielsen closes Italy's four-screen measurement gap with YouTube deduplication

Nielsen today added linear TV to YouTube ad deduplication in Italy, giving media buyers deduplicated reach across all four screens for the first time in Italy.

PPC Land

PPC Land 3d ago

FYI: Nielsen and Marketing Architects expand national TV measurement with MDE: Marketing Architects integrates Nielsen's Media Data Engine nationally, pairing it with its Annika platform to close TV data lag and sharpen linear ad buying across all 208 DMAs. https://ppc.land/nielsen-and-marketing-architects-expand-national-tv-measurement-with-mde/ #Nielsen #MarketingArchitects #TVMeasurement #AdBuying #MediaData

Nielsen and Marketing Architects expand national TV measurement with MDE

Marketing Architects integrates Nielsen's Media Data Engine nationally, pairing it with its Annika platform to close TV data lag and sharpen linear ad buying across all 208 DMAs.

PPC Land

PPC Land 4d ago

ICYMI: Nielsen and Mediaocean link up to fix TV ad audience fragmentation: Nielsen and Mediaocean integrate audience data into Prisma for DDL campaigns, with Polk and MRI-Simmons expanding Nielsen ONE ahead of fall 2026 TV season. https://ppc.land/nielsen-and-mediaocean-link-up-to-fix-tv-ad-audience-fragmentation/ #Nielsen #Mediaocean #TVAdvertising #AudienceData #MarketingTech

Nielsen and Mediaocean link up to fix TV ad audience fragmentation

Nielsen and Mediaocean integrate audience data into Prisma for DDL campaigns, with Polk and MRI-Simmons expanding Nielsen ONE ahead of fall 2026 TV season.

PPC Land

PPC Land 5d ago

Nielsen and Mediaocean link up to fix TV ad audience fragmentation: Nielsen and Mediaocean integrate audience data into Prisma for DDL campaigns, with Polk and MRI-Simmons expanding Nielsen ONE ahead of fall 2026 TV season. https://ppc.land/nielsen-and-mediaocean-link-up-to-fix-tv-ad-audience-fragmentation/ #Nielsen #Mediaocean #TVAdvertising #AudienceData #DigitalMarketing

Nielsen and Mediaocean link up to fix TV ad audience fragmentation

Nielsen and Mediaocean integrate audience data into Prisma for DDL campaigns, with Polk and MRI-Simmons expanding Nielsen ONE ahead of fall 2026 TV season.

PPC Land

PPC Land 5d ago

ICYMI: Nielsen and Marketing Architects expand national TV measurement with MDE: Marketing Architects integrates Nielsen's Media Data Engine nationally, pairing it with its Annika platform to close TV data lag and sharpen linear ad buying across all 208 DMAs. https://ppc.land/nielsen-and-marketing-architects-expand-national-tv-measurement-with-mde/ #Nielsen #MarketingArchitects #TVMeasurement #MediaDataEngine #AdBuying

Nielsen and Marketing Architects expand national TV measurement with MDE

Marketing Architects integrates Nielsen's Media Data Engine nationally, pairing it with its Annika platform to close TV data lag and sharpen linear ad buying across all 208 DMAs.

PPC Land

PPC Land 6d ago

Nielsen and Marketing Architects expand national TV measurement with MDE: Marketing Architects integrates Nielsen's Media Data Engine nationally, pairing it with its Annika platform to close TV data lag and sharpen linear ad buying across all 208 DMAs. https://ppc.land/nielsen-and-marketing-architects-expand-national-tv-measurement-with-mde/ #Nielsen #MarketingArchitects #TVMeasurement #AdTech #MediaData

Nielsen and Marketing Architects expand national TV measurement with MDE

Marketing Architects integrates Nielsen's Media Data Engine nationally, pairing it with its Annika platform to close TV data lag and sharpen linear ad buying across all 208 DMAs.

PPC Land