Claudio Paco Astorri3d ago

C’è una differenza decisiva tra gestire una Radio e guidarla davvero. La prima tiene in piedi l’esistente. La seconda costruisce il futuro.

È da qui che nasce una domanda che mi accompagna da anni: What is the next BIG thing? Non uno slogan, ma un criterio di lavoro.

#Radio #ConsulenzaRadio #RadioStrategy #MediaStrategy
#Visione #Management #Leadership #BusinessPlanning

👇 👇 Articolo FREE sul blog www.astorri.it. 📻 📻

https://www.astorri.it/what-is-the-next-big-thing-la-domanda-che-separa-la-gestione-dalla-visione/

Agentenlog.deApr 3

OpenAI übernimmt TBPN: Die Talkshow wird zum zentralen Kommunikationskanal

OpenAI kauft TBPN und will das Format als lebendiges Debattenzentrum für den globalen KI-Dialog nutzen, ohne die Redaktion zu glätten.

https://agentenlog.de/posts/2026-04-03-openai-uebernimmt-tbpn

#openai #mediastrategy

OpenAI übernimmt TBPN: Die Talkshow wird zum zentralen Kommunikationskanal – Agentenlog

OpenAI kauft TBPN und will das Format als lebendiges Debattenzentrum für den globalen KI-Dialog nutzen, ohne die Redaktion zu glätten.

Agentenlog
George FeolaMar 31
How to Spot Buying Signals Without Needing Analytics is one of the most valuable skills in modern marketing. You do not need dashboards or reports to know when someone is ready to act. https://georgefeola.io/how-to-spot-buying-signals-without-needing-analytics/?utm_source=mastodon&utm_medium=social&utm_campaign=buying_signals_no_analytics #marketingtactics #localmarketing #mediastrategy
How to Spot Buying Signals Without Needing Analytics - georgefeola.io

How to Spot Buying Signals Without Needing Analytics using real behavior, simple frameworks, and clear actions to turn intent into revenue.

georgefeola.io - Innovate - Influence
PPC LandMar 26
ICYMI: FAST channels hit 27% across Europe as subscription fatigue bites: A ShowHeroes and Omnicom Media Netherlands study of 4,377 consumers finds FAST adoption rising sharply in Europe while SAVOD growth stalls, with major implications for CTV ad strategy. https://ppc.land/fast-channels-hit-27-across-europe-as-subscription-fatigue-bites/ #FASTChannels #CTV #SubscriptionFatigue #MediaStrategy #AdTech
FAST channels hit 27% across Europe as subscription fatigue bites

A ShowHeroes and Omnicom Media Netherlands study of 4,377 consumers finds FAST adoption rising sharply in Europe while SAVOD growth stalls, with major implications for CTV ad strategy.

PPC Land
glitchmentalMXFeb 16
Estrategias de penetración de mercado: Snapchat y su campaña de guerrilla marketing en campus universitarios estadounidenses en febrero de 2026. 🧠👾 🔗 https://www.glitchmental.com/2026/02/snapchat-campana-gen-z-universidades.html #MediaStrategy #Snapchat #GenZAnalytics #GlitchMentalMX
On DigitalsDec 31

Social Media Strategy Services
Businesses from various industries consider social media platforms to be one of the best mediums for digital marketing. However, there is no one-size-fits-all solution when it comes to this highly beneficial digital marketing method.

Website: https://ondigitals.com/social-media-strategy-services/
#ondigitals #socialmedia #mediamarketing #mediastrategy

ThePodcastingDec 26

📺 Netflix goes all-in on podcasting! Exclusive Barstool Sports video podcasts are coming to Netflix in early 2026 — a bold move in their expanding audio-video strategy! 🎙️🚀

👉 https://thepodcasting.org/netflix-expands-podcast-strategy-with-exclusive-barstool-sports-video-deal/

#Netflix #BarstoolSports #Podcasts #VideoPodcasts #StreamingNews #Podcasting #MediaStrategy #DigitalMedia #EntertainmentIndustry #ContentStrategy #AdTech #ExclusiveDeal

George FeolaNov 20
https://georgefeola.io/powerful-2026-local-marketing-blueprint-for-tv-radio-and-digital/?utm_source=mastodon&utm_medium=social&utm_campaign=2026_local_marketing_blueprint&utm_content=mastodon_post
#Marketing #LocalMarketing #MediaStrategy
Powerful 2026 Local Marketing Blueprint for TV, Radio and Digital - georgefeola.io

Discover a powerful 2026 local marketing blueprint that shows how TV, radio and digital work together, with ready-to-use 3-channel plans for SMBs.

georgefeola.io - Innovate - Influence
PPC LandOct 24
Out-of-home delivers higher ROI than digital channels, research shows: OOH advertising achieves $7.58 marginal ROI despite accounting for less than 1% of media budgets, outperforming saturated channels like search and social. https://ppc.land/out-of-home-delivers-higher-roi-than-digital-channels-research-shows/ #OutOfHome #OOHAdvertising #DigitalMarketing #ROI #MediaStrategy
Out-of-home delivers higher ROI than digital channels, research shows

OOH advertising achieves $7.58 marginal ROI despite accounting for less than 1% of media budgets, outperforming saturated channels like search and social.

PPC Land
TWiT PodcastsOct 18

Apple has discreetly removed the “+” from Apple TV. Leo Laporte, Andy Ihnatko, and Jason Snell delve into what this subtle change indicates for Apple's approach to media. 🎥 https://youtu.be/UwnDDK9gKzQ

🎧 https://twit.tv/shows/macbreak-weekly/episodes/994

#AppleTV #MediaStrategy #TechTalk