The end of third-party cookies isn't a challenge; it's a strategic opportunity for marketers. My new article breaks down how an ethical first-party data strategy can forge trust and unlock profit.
What are your thoughts on the future of data privacy in marketing?
#DigitalMarketing #FirstPartyData #DataPrivacy #MarketingStrategy #Tech #Mastodon
๐๐ก๐ ๐๐ฎ๐๐ฅ ๐๐จ๐ฐ๐๐ซ ๐จ๐ ๐๐ก๐จ๐ซ๐ญ-๐ ๐จ๐ซ๐ฆ ๐๐ข๐๐๐จ
In a digital world without third-party cookies, short-form video is an essential tool for marketers. It's a powerful way to build genuine community and drive sustainable business growth. My latest article offers a strategic playbook for brands looking to thrive.
Read the full article here:
https://ashishvarghesethomas.wordpress.com/2025/06/20/short-form-video-the-dual-powerhouse-for-sustainable-business-growth-and-deep-community-building/
#Marketing #DigitalMarketing #VideoMarketing #BusinessStrategy #CommunityBuilding #Fediverse #ShortFormVideo
Marketers are facing a major shift. The death of the third-party cookie isn't a threat; it's a massive opportunity to build stronger, more ethical connections with your audience. My new article shows how to pivot to a strategy focused on robust first-party data, building brand trust, and modern contextual targeting. It is the future of digital marketing.
Read the article:
#DigitalMarketing #Marketing #Privacy #DataEthics #CookielessFuture #AdTech
Are you missing the biggest AI opportunities in marketing? It's more than just chatbots. My article explores:
โHyper-Personalization: Crafting dynamic, one-to-one customer experiences.
โPredictive Analytics: Forecasting trends and consumer behavior.
โStrategic SEO: Identifying content gaps and optimizing for generative AI.
Read the full article to learn how to stay ahead.
#AIinMarketing #DigitalMarketing #ContentStrategy #AI #MarketingTips
Ready to transform your content strategy? ๐ Stop chasing "more" and start focusing on "impact"! Learn how strategic content repurposing prioritizes quality, leverages AI, and drives real ROI. Dive into "The Art of Repurposing" now! #ContentStrategy #DigitalMarketing #QualityOverQuantity
https://ashishvarghesethomas.wordpress.com/2025/08/06/content-repurposing-quality-in-2025/
CDPs unite all customer data for hyper-personalization, improved CX, and robust privacy compliance. ๐ Essential for data-driven engagement & lasting customer relationships. What's your CDP journey?
https://ashishvarghesethomas.wordpress.com/2025/07/29/cdps-customer-insights-expert-views/
#CDP #CustomerInsights #DigitalMarketing #Personalization #DataStrategy
Feeling the #AlgorithmicHangover in CXโ My new article reveals why 'Less Data, More Trust' is 2025's key insight. Build real brand loyalty by prioritizing privacy and genuine connection.
Read more: ๐ https://ashishvarghesethomas.wordpress.com/2025/07/25/less-data-more-trust-in-cx/
#CustomerExperience #CX #DigitalMarketing #Trust #DataPrivacy #AIinMarketing
Unlock authentic engagement! My new article explains how brands find true loyalty in niche micro-communities in the Post-Algorithm Era. This isn't just a trend; it's the shift to profound digital connections that truly resonate. Discover how to transform your strategy. Read now: https://ashishvarghesethomas.wordpress.com/2025/07/22/niche-micro-communities-digital-era/
#MicroCommunities #CommunityBuilding #DigitalEngagement #PostAlgorithmEra #BrandLoyalty #NicheMarketing #AuthenticConnections #ContentStrategy #SocialMediaMarketing #CustomerRelationships
Starbucks' Omnichannel Success!
Learn how Starbucks creates a seamless customer journey. Our breakdown reveals key lessons on data integration, digital-physical unity, predictive AI & more. Essential for modern marketers!
Read the full lessons: https://ashishvarghesethomas.wordpress.com/2025/07/19/starbucks-omnichannel-top-lessons/
#Starbucks #Omnichannel #CX #DigitalMarketing #MarketingTips #Retail #Innovation
