FYI: FreeWheel plugs an MCP server into premium video ad deals, pilots with PMG: FreeWheel launches AI agent infrastructure with an MCP server and Intelligence tools to automate premium video ad buying and selling, piloting with PMG's Alli platform. https://ppc.land/freewheel-plugs-an-mcp-server-into-premium-video-ad-deals-pilots-with-pmg/ #DigitalMarketing #VideoAdvertising #AdTech #AIinMarketing #MarketingAutomation
FreeWheel plugs an MCP server into premium video ad deals, pilots with PMG

FreeWheel launches AI agent infrastructure with an MCP server and Intelligence tools to automate premium video ad buying and selling, piloting with PMG's Alli platform.

PPC Land
ICYMI: FreeWheel plugs an MCP server into premium video ad deals, pilots with PMG: FreeWheel launches AI agent infrastructure with an MCP server and Intelligence tools to automate premium video ad buying and selling, piloting with PMG's Alli platform. https://ppc.land/freewheel-plugs-an-mcp-server-into-premium-video-ad-deals-pilots-with-pmg/ #FreeWheel #VideoAdvertising #AdTech #AIAgents #DigitalMarketing
FreeWheel plugs an MCP server into premium video ad deals, pilots with PMG

FreeWheel launches AI agent infrastructure with an MCP server and Intelligence tools to automate premium video ad buying and selling, piloting with PMG's Alli platform.

PPC Land
FreeWheel plugs an MCP server into premium video ad deals, pilots with PMG: FreeWheel launches AI agent infrastructure with an MCP server and Intelligence tools to automate premium video ad buying and selling, piloting with PMG's Alli platform. https://ppc.land/freewheel-plugs-an-mcp-server-into-premium-video-ad-deals-pilots-with-pmg/ #FreeWheel #VideoAdvertising #AdTech #AIAgents #DigitalMarketing
FreeWheel plugs an MCP server into premium video ad deals, pilots with PMG

FreeWheel launches AI agent infrastructure with an MCP server and Intelligence tools to automate premium video ad buying and selling, piloting with PMG's Alli platform.

PPC Land
FYI: Google sets March 23 date for Gemini showcase on Google Marketing Platform: Google will use its 2026 NewFront slot to detail how Gemini models are being deployed across its marketing platform, with Display & Video 360 and CTV advertising among the focal points. https://ppc.land/google-sets-march-23-date-for-gemini-showcase-on-google-marketing-platform/ #GoogleMarketing #GeminiShowcase #DigitalMarketing #Advertising #VideoAdvertising
Google sets March 23 date for Gemini showcase on Google Marketing Platform

Google will use its 2026 NewFront slot to detail how Gemini models are being deployed across its marketing platform, with Display & Video 360 and CTV advertising among the focal points.

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H/L achieves 14x conversion lift with Nexxen's CTV targeting strategy: Agency partnership demonstrates how precision targeting in fragmented streaming landscape drives measurable results through attention-focused placements. https://ppc.land/h-l-achieves-14x-conversion-lift-with-nexxens-ctv-targeting-strategy/ #DigitalMarketing #CTV #ConversionRate #TargetingStrategy #VideoAdvertising
H/L achieves 14x conversion lift with Nexxen's CTV targeting strategy

Agency partnership demonstrates how precision targeting in fragmented streaming landscape drives measurable results through attention-focused placements.

PPC Land

Okay I find that a bit mean.
Both my mom and I use the #novalauncher on their phone. But use the paid #novalauncherprime and she used the free version. But now Nova started putting #videoadvertising with sound! into the App Drawer.

I just helped my mom together the paid version. With 4.09 € is really not that expensive.

It’s still the best launcher I used, although tbh, I didn’t used any other launcher like ever.

UK advertisers brace for AI content chaos as brand safety concerns surge: Digital video dominates investment priorities while 56% flag AI-generated content adjacency as top 2026 challenge, according to Integral Ad Science survey of 220 UK media professionals. https://ppc.land/uk-advertisers-brace-for-ai-content-chaos-as-brand-safety-concerns-surge/ #AIContent #BrandSafety #DigitalMarketing #VideoAdvertising #AdvertisingChallenges
UK advertisers brace for AI content chaos as brand safety concerns surge

Digital video dominates investment priorities while 56% flag AI-generated content adjacency as top 2026 challenge, according to Integral Ad Science survey of 220 UK media professionals.

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Magnite partners with deep learning firm to enrich programmatic bidstream: Magnite integrates Cognitiv's deep learning models into ClearLine on January 6, expanding real-time curation capabilities across premium video inventory and omnichannel campaigns. https://ppc.land/magnite-partners-with-deep-learning-firm-to-enrich-programmatic-bidstream/ #ProgrammaticAdvertising #DeepLearning #MachineLearning #DigitalMarketing #VideoAdvertising
Magnite partners with deep learning firm to enrich programmatic bidstream

Magnite integrates Cognitiv's deep learning models into ClearLine on January 6, expanding real-time curation capabilities across premium video inventory and omnichannel campaigns.

PPC Land
DV360 expands audience reporting to ten distinct categories: Display & Video 360 will expand its Audience List Type dimension from three to ten values by year-end, adding Commerce, Lookalike audiences, and eight total categories. https://ppc.land/dv360-expands-audience-reporting-to-ten-distinct-categories/ #DV360 #DigitalMarketing #AudienceTargeting #VideoAdvertising #DisplayAdvertising
DV360 expands audience reporting to ten distinct categories

Display & Video 360 will expand its Audience List Type dimension from three to ten values by year-end, adding Commerce, Lookalike audiences, and eight total categories.

PPC Land
Seven video ad servers compete for dominance in 2025 CTV marketplace: Major video ad servers including GAM, FreeWheel, Publica, SpringServe, Adtelligent, Aniview, and Project Limelight target different publisher segments with specialized CTV capabilities. https://ppc.land/seven-video-ad-servers-compete-for-dominance-in-2025-ctv-marketplace/ #VideoAdvertising #CTV #AdServers #DigitalMarketing #ProgrammaticAdvertising
Seven video ad servers compete for dominance in 2025 CTV marketplace

Major video ad servers including GAM, FreeWheel, Publica, SpringServe, Adtelligent, Aniview, and Project Limelight target different publisher segments with specialized CTV capabilities.

PPC Land