PPC LandFYI: Google sets March 23 date for Gemini showcase on Google Marketing Platform: Google will use its 2026 NewFront slot to detail how Gemini models are being deployed across its marketing platform, with Display & Video 360 and CTV advertising among the focal points. https://ppc.land/google-sets-march-23-date-for-gemini-showcase-on-google-marketing-platform/ #GoogleMarketing #GeminiShowcase #DigitalMarketing #Advertising #VideoAdvertising
ICYMI: Google sets March 23 date for Gemini showcase on Google Marketing Platform: Google will use its 2026 NewFront slot to detail how Gemini models are being deployed across its marketing platform, with Display & Video 360 and CTV advertising among the focal points. https://ppc.land/google-sets-march-23-date-for-gemini-showcase-on-google-marketing-platform/ #GoogleMarketing #GeminiShowcase #DigitalAdvertising #MarketingPlatform #NewFront2026
Google sets March 23 date for Gemini showcase on Google Marketing Platform: Google will use its 2026 NewFront slot to detail how Gemini models are being deployed across its marketing platform, with Display & Video 360 and CTV advertising among the focal points. https://ppc.land/google-sets-march-23-date-for-gemini-showcase-on-google-marketing-platform/ #GoogleMarketing #GeminiShowcase #DigitalMarketing #Advertising #DisplayAdvertising
Google outlines five strategies for marketers navigating cautious holiday shoppers: Google released Holiday Essentials guide showing 61% of shoppers more careful spending, while extended shopping seasons and AI Overviews reshape advertising strategies. https://ppc.land/google-outlines-five-strategies-for-marketers-navigating-cautious-holiday-shoppers/ #GoogleMarketing #HolidayShopping #DigitalMarketing #AdvertisingStrategies #CautiousConsumers
Google integrates affinity audiences with Netflix campaigns via DV360: Google Marketing Platform now offers affinity audience targeting for Netflix campaigns through Display & Video 360 integration. https://ppc.land/google-integrates-affinity-audiences-with-netflix-campaigns-via-dv360/ #GoogleMarketing #NetflixCampaigns #DV360 #AffinityAudiences #DigitalMarketing
ICYMI: Google announces expansive AI advertising features at Marketing Live 2025: Platform integrates AI capabilities across search, video, and campaign management tools. https://ppc.land/google-announces-expansive-ai-advertising-features-at-marketing-live-2025/ #GoogleMarketing #AIAdvertising #MarketingLive2025 #DigitalMarketing #AdTech
Google announces expansive AI advertising features at Marketing Live 2025: Platform integrates AI capabilities across search, video, and campaign management tools. https://ppc.land/google-announces-expansive-ai-advertising-features-at-marketing-live-2025/ #GoogleMarketing #AIAdvertising #MarketingLive2025 #DigitalMarketing #SearchMarketing
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Today in Digital MarketingGoogle is killing off a bunch of attribution models.
On today's podcast and newsletter, former Googler Jyll Saskin Gales explains what, why, and how it affects your campaigns.
Visit https://todayindigital.com to subscribe.
