ICYMI: Gaming desktop apps take 11% of web bid requests - and fool viewability tools: Jounce Media's June 2026 report finds desktop apps drive 11% of web bid requests, surpassing Yahoo, with viewability tools blind to background ad refreshing. https://ppc.land/gaming-desktop-apps-take-11-of-web-bid-requests-and-fool-viewability-tools/ #Gaming #DesktopApps #WebBidRequests #AdTech #DigitalAdvertising

Gaming desktop apps take 11% of web bid requests - and fool viewability tools: Jounce Media's June 2026 report finds desktop apps drive 11% of web bid requests, surpassing Yahoo, with viewability tools blind to background ad refreshing. https://ppc.land/gaming-desktop-apps-take-11-of-web-bid-requests-and-fool-viewability-tools/ #Gaming #DesktopApps #DigitalMarketing #AdTech #WebBidRequests