Pop Cryptid Spectator 20
Hi and welcome to the 20th, and last, edition of PCS. In nine months, this idea has run its course because, frankly, I can’t keep up. Everything is Pop Cryptid. I’ve certainly proven my point – the term “cryptid” now means “any weird and hidden creature”. In popular culture, it is rarely referred to in the context of a scientific effort to discover new species. I mean, when the President is referred to in this context, it’s game over.
That’s not to say that I won’t be writing about such topics in the future. I’ll certainly post more and on Modern Cryptozoology. But this PCS project is tapped; I’m moving on. Before I do, there are a few more things to $ay. So here goes.
In this final edition:
- Nessie, Jr. Another cute cryptid movie
- Faking Bigfoot
- Champ at the Museum
- Mothman says, “You Matter”
- Cryptids overexposed
Nessie, Jr – Another cute cryptid movie
There’s a new movie on the way that will influence how small children think about lakes and the Loch Ness Monster. It’s called Nessie, Jr. and it appears to be another cutified cryptid depiction in the same family-friendly vein as several other past movies – Harry and the Hendersons, Smallfoot, Abominable, Pete’s Dragon, The Water Horse, Baby: Secret of a Lost Legend, etc. It’s fine. I don’t have a problem with it. It’s just so… meh.
But speaking of fiction…
Faking Bigfoot
I wrote a piece on the performance art dude who displayed a fake Bigfoot at the NY state fair as real. It really didn’t go over well with serious Bigfooters, who said this guy was “ruining” Bigfoot research. Nah, the ‘footers do that part on their own – with their awful TV shows, in-fighting, and efforts to gain attention for terrible evidence. Bigfoot hoaxes have been around since the very beginning. In fact, cryptid tales are chock-full of hoaxes to the point where you are hard-pressed to sift through the chaff to find any wheat. Yet, the hoaxes themselves are quite interesting and very much a pop cryptid phenomenon. It’s not about finding the creature, it’s mostly about hope of finding it in what we like to imagine is a world that still holds mystery. And, unfortunately, it is an awful lot about people thinking you found it and usually making bank from that. Check out this short review of a book on how the media created Nessie. By the way, I don’t know how much money this Bigfoot Remains joker pocketed from the gaff, but the gimmick has already been mostly forgotten. We’re so used to such hoaxers.
Champ at the Museum
The monster of Lake Champlain now has its own exhibit. Both Port Henry, NY and Burlington, VT have tributes to Champ as they vie for the official place of the creature. Now Burlington has another attraction besides the Champ memorial and the Lake Monsters team mascot. They have a dedicated spot in the museum. The shore-side Echo Leahy Center at Lake Champlain is perfectly situated to promote the beast. The kiddie-themed gift shop was already full of toys depicting Champ as a cute cryptid. It’s logical they would capitalize even more as well as offering an opportunity to draw kids into learning about the lake’s natural history. I haven’t seen the exhibit because it just opened, and I was there last year. But the museum follows the template of Loch Ness, and other cryptid-themed real and pop-up “museums” that draw in those interested in the topic. And they sell merch.
Do you sense a theme? I’m afraid that I’m pretty jaded on the pop cryptid theme as it relates to cashing in. But that’s the American way these days. Gosh, it’s all so predictable and boring…
Mothman says, “You Matter”
In more rather misappropriate uses of pop cryptids, Mothman is pictured on informational material regarding mental health distributed by a West Virginia police department. This seems cool but using an imaginary creature that was also known as an omen of doom seems slightly clueless. While the project director says that distributing the material at the WV State Fair has let them connect to average people, the “friendly cryptids letting them connect with kids and create conversations”. Ok, sure. But, if people know the story about how Mothman was related to one of the most tragic events in WV history, the collapse of the Silver Bridge, they might struggle with the message “You matter”. Maybe I’m overthinking it…
West Virginia leads all states in the in commodification of their town mascots, like Mothman, Sheepsquatch, Veggie Man, and the Flatwoods Monster.
Cryptids overexposed
I don’t know… it seems to me the mystery is all gone. Cryptids are everywhere. They aren’t hidden anymore. They are losing their mystique. As I’ve noted in other places, cryptids, being copyright-free, are easily adapted for use in consumer products and logos. As the pop cryptid model spreads, where cryptids are seen as fun emblems or symbols, you can bet you’ll see their use increasing.
New Mexico indoor football team reveals new name: New Mexico Chupacabras
For more on the crossover between cryptids and sports teams, see here.
Here are more cryptid related stories from the past month from my main blog:
The pop cryptid trend would not be icky if it wasn’t for the blatant overexposure and twisting of the concepts so that the original ideas behind them are now totally lost. In a way, this is what the Bigfooters hated about the NY State fake Bigfoot. It was disconnected from their vision and version of what a cryptid is. It mocked their view. Such things disregard the impact of the rich folklore and history by appealing to the casual fan and consumer who just know the stories from comics, games, mass distribution movies and Reddit groups. I can’t help but feel these depictions for the mass market are shallow and pathetic. Many people agree. I’m not sure it’s all that different from depicting other animals in anthropomorphic, cute, or exaggerated ways. This has also always been the way of things. It just took a longer time for beloved cryptids to become familiar enough to use in this way.
Another Bigfoot action figure, this one more pointy and menacing than usual Bigfoots.
The Skookum. I’ve learned a lot in the few years that I’ve been examining cryptids in this new frame. I think it’s been highly useful, even if many cryptozoology-minded viewers thought it was dumb or reacted indignantly to what seemed like a cheapening of their belief system. I apologize if you felt aggrieved but, let’s face it, it’s NOT reasonable to view traditional cryptozoology as a useful field of study. You are not going to have success finding new species that correspond to Bigfoot, Nessie, Yeti, etc. However, you have a good chance of success in marketing these creatures’ images and talking about them in cultural terms.
A current wrap-up of trends
Some of the other trends I’ve seen lately:
- The #CryptidTok trend is far quieter than it was 2 years ago. It’s still a lot of AI and people performing knowledge (which isn’t knowledge, but stuff they got from other bad videos). I’m not sure how influential this is except for low-value content creators. Maybe people are tired of hearing the same wikipedia-derived info over and over again.
- Weird Appalachia – This genre continues to grow as we see with the prevalence of West Virginia/Pennsylvania/Ohio/Kentucky cryptid content and the marketing of their location-specific monsters. The popular idea now is that the land is haunted and the eldritch creatures or spirits take the form of not-deer, dogmen, shapeshifters and such that are called “cryptids”. It’s a fun and useful idea.
- Town festivals feature speakers who spread new stories as “lore” making it sound more credible than it is. But they aren’t asking any actual folklore or cultural experts, just popular content creators, personalities or artists. This is disappointing and a missed opportunity – I hope it changes.
- The continued gap between original cryptozoology concepts and the current state of things. There is very little solid work being done that produces credible knowledge worthy to be published. Instead, self-styled cryptozoology is still self-published books, YouTube, websites, and facebook posts. This is low value stuff that gets a short bump in interest but does not last.
- Increased use in all forms of merchandising and commercial representation. This means more fiction, movies, promotion, branding, etc. using cryptids.
- Growing popularity of “fearsome creatures” (fictional beings made up as old lumberjack tales such as the squonk, slide-rock bolter, hodag, snallygaster, etc. or indigenous/native stories such as the wendigo, skinwalker, La Llorona, etc.), “creepypasta” creatures (invented monsters from digital storytelling such as Slenderman and the rake), and AI generated monsters. These manufactured beings have nothing in common with traditional cryptozoology but are becoming the best known “cryptids”.
- Overhyping of bad evidence. The “sightings” are just as bad as ever. They are either nothing, obvious hoaxes, or AI generated. There is nothing worth paying attention to here. Yet, people click because it’s fun and they really want to believe.
All those trends say something important about cryptids. I’ve gotten the message – fun cryptid are great but serious interest in the complex folklore, the socio-economic and cultural effects, and the overall phenomena of cryptid encounters is unimportant to the masses. They want the scary, cute, funny, neatly packaged and easily digested popular fluff. But there are still several followers of “scientific” cryptozoology that only want a serious zoological (or supernatural) take on this subject and get angry with a lesser, “fluffier” treatment.
My view is the same as before – there is no value in an effort to search for mystery creatures as new species. It has not been successful and it CAN’T be, considering the modern times in which we exist. New species discovered by zoologists aren’t cryptids, even if they have the occasional help of citizen scientists. The contrived methodology of Heuvelman’s cryptozoology isn’t relevant. However, I’m all for expanding the field into relevant areas of anthropology, cultural studies – folklore, art, media, socio-economic, etc., psychology, wildlife biology, data science, etc. that will provide endless opportunities to research and analyze interest in cryptids. This was my position when I first envisioned the pop cryptid model and it applies just as much as ever. It’s likely to happen on its own.
For more, content and a fuller explanation of Pop goes the Cryptid, visit the subpage.
This has been the Pop Cryptid Spectator. My work here is done. Thanks for indulging me. Keep sending links and messages.
Now back to my regular blog.
Peace out, Bigfoots
#Bigfoot #cryptids #cryptidtok #Cryptozoology #Mothman #Nessie #popCryptid #PopCryptidSpectator #popCryptids #popCulture #WeirdAppalachia
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