PressProgress’ Luke LeBrun brings us the deep dive into the Centurion Project’s app, modelled closely after an American app known as 10xVotes. As it turns out, 10xVotes is the creation of an American company, known as Voteatron, with ties to the US Republican Party. While the funding of Voteatron and the 10xVotes app is uncertain, these products and entities appear to be tied to the Dark Money and Dark Pattern systems that the Americans have built up over the years.
Names such as Ambassador Pete Hoekstra, Drew Born, and Drew Wierda, have affiliations that lead back to the American Heritage Foundation, and the notorious Project 2025, a planning document for modern American fascism. The article itself deserves a read, and I’ll include notable highlights below.
Remarkably, Parker makes claims to have essentially served as a foreign agent in the US elections as he noted in a Podcast that he was personally responsible for Trump’s election win in Michigan.
Neither Parker nor his lawyer, Chad Williamson, answered questions from PressProgress about the nature of the Centurion Project’s collaboration with 10xVotes. Parker, however, discussed the subject at length on a recent podcast.
“In my travels in the United States, I’ve met a lot of political organizers and I’ve talked to a lot of people, and I stumbled across this group out of Michigan called 10xVotes,” Parker told a podcast last month.
“I was massively impressed with what they’d done, and I wanted to bring that idea and that methodology to Alberta,” Parker explained. “For almost two years — it’ll be two years this fall — I’ve been working with them, talking with them, trying to build this out.”
“And the result is the Centurion Project.”
…
Drew Born, a Grand Rapids commercial real estate broker and the director of Voteatron, is a well-connected Republican activist who runs a group called Michigan Family Action and previously ran for chair of the Michigan GOP.
On social media, Born has promoted the Heritage Foundation’s “Project 2025” plan, posted photos of himself at Turning Point USA galas at Mar-a-Lago and advocated the annexation of the Canadian provinces of Alberta and Saskatchewan.
…
Huizenga and Hoekstra have a personal history, as well: Huizenga is an old donor to Hoekstra’s past congressional campaigns, and the two served as campaign chairs for Mitt Romney’s 2012 West Michigan leadership team. They also served as board members for the Netherland-America Foundation (Hoekstra was later appointed US ambassador to the Netherlands, where he was accused of foreign interference after hosting an event for a Dutch far-right political party).
…
10xVotes’ business model is somewhat murky. The app describes itself as a service provided for free in support of Michigan Republicans and does not charge its users subscription fees, yet it does not publicly solicit donations through its website or indicate who funds it.
“We raise our own money,” Lance Griffin, 10xVotes’ head of public affairs, explained in a presentation to one state GOP group last year. “We don’t ask for any donations, we’ve made this free and available to all of you, all the local county parties and the Michigan Republican party [to] access our website and our data.”
However it funds itself, the group appears to have significant funds at its disposal.
10xVotes was a corporate sponsor at the 2025 Michigan GOP convention (Hoekstra’s final event as party chair) and Parker claims the group spent another $50,000 sponsoring a VIP suite at a 2024 Tucker Carlson Live event in Grand Rapids.
According to Parker’s story, he was also personally responsible for persuading Tucker Carlson to endorse the 10xVotes app that night — and, in turn, perhaps also responsible for Trump’s election victory in Michigan.
“I used all of my political capital with Tucker to get them to endorse it on stage that night,” Parker told a podcast. “We tracked the results of that endorsement, that endorsement resulted in 86,000 people who were historically non-voters voting in that election … that’s almost the victory margin for Trump.”








