WTF? Did Microsoft hold a series of internal meetings where they decided to use the *worst* possible new name for Windows Remote Desktop? I received an email this morning from a customer who had an issue with “Windows App,” and I was 99% sure I was being phished/attacked, and nearly tossed it in the trash (especially as it had an attached 1MB Word file).
But no, “Windows App” is really the new name for Microsoft Remote Desktop. I have no idea when that happened, but it’s horrible.
Captured within some of those meetings..
“We need a name that’s less web searchable than Books, Calculator, Numbers, Pages, etc. We’ll show Apple!”
‘Oooh oooh … I’ve got one! Let’s call it Windows App!’
@boxofsnoo @rgriff that strategy made sense back when they did it. We didn't have a public Internet. We didn't have search engines.
What we did have was a company whose name was not well known. People at the time tended to know the names of software products, but not the company behind them. Microsoft wanted to change that, so as to leverage one product to grow another.
The solution was to use product names that were so generic the company name had to be used as essentially an adjective to clarify that the speaker was referring to software, not a generic physical object.
That strategy worked perfectly.
@rgriff
I'm using Windows app to use the Windows apps in you windows. You will be assimilated.
Microsoft has become a totally demented cult. PLEASE read this entirely : https://www.wheresyoured.at/the-cult-of-microsoft/
Soundtrack: EL-P - Flyentology At the core of Microsoft, a three-trillion-dollar hardware and software company, lies a kind of social poison — an ill-defined, cult-like pseudo-scientific concept called 'The Growth Mindset" that drives company decision-making in everything from how products are sold, to how your on-the-job performance is judged. I am
[Remote Desktop -> Windows App. whaaa!?]
I agree the change is both startling and fraught, but wait. There's this. A huge number of users are using non-Windows machines to access Windows hosted virtually for work, even in the office. People no longer get a machine with corporate assets, just remote access. Think Mac, Linux, tablets with keyboards, even phones. User? Non-IT. Rarely if ever technical. IT knows, we don't want users f-ing with their machines. Asked, users will say, "I'm logging on to work," or simply... Wait for it... "Windows." Aaaarrrgghh!
It makes sick sense, but it'll either work for marketing or they change it, and there ain't anything we can do about it.
Deep breaths! Deep breaths.
#Windows #Programmer #Retired
#Author #Novelist #WritingCommunity #WritersOfMastodon #RemoteDesktop
Brought you by the people who renamed Office 365 into Microsoft 365.
Uber, but for Windows App
@rgriff Don't worry, there are only about 100-200 other functionalities that can be renamed to “Windows App” too, to make this genius move even better.
“not that Windows App” will be a very popular saying in the near future.
@rgriff
OMG. It even is worse. Remote desktop now doesn't work on Linux. Hooray 🤮
The RDP Web Application now redirects to the "Windows App" which doesn't allow me to login as I'm not coming from a company device (which is the point 😠 )
Edit: The classical RDP Web App still exists and works on Linux. It only took LOOOOONG to load and the "Windows App" definitively doesn't work.
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