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Stupid things #pharmaceutical companies do:
Design #packaging for #medication prescribed for longterm and daily use on base 10 instead of base 7.

You couldn't find the space for one more pill on a card of 20? Or maybe just put on 14 instead? 🤷‍♀️

Granted they do muche more way more stupid stuff. But that's the one that's bugging me right now, as I try to wrangle different half used blister cards from 9 different medications and supplements 🫠

#petpeeve #papercut #pharma #packagingdesign

Reading about the branding for Feddie whisky, which is funded entirely by women.

"The bottle features 750 dots, which was the number of investors at the time of production, and 521 dashes – one for every Fedje resident."

I've bought this whisky a few times and the packaging design certainly stands out on the shelf.

https://www.designweek.co.uk/contagious-designs-dot-dash-bottle-for-feminist-whisky-feddie/

#Feddie #Whisky #Norway #Fedje #Design #PackagingDesign

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The New Authenticity: How Motyw’s Amo’ya Branding Fuses AI with Human Emotion https://weandthecolor.com/the-new-authenticity-how-motyws-amoya-branding-fuses-ai-with-human-emotion/206214

#graphicdesign #branding #packagingdesign #ai