Launch of the 2023 Lancet Series on Breastfeeding, including the influence of commercial milk formula marketing

WATCH LIVESTREAMJoin Richard Horton, Editor in Chief of the Lancet and a panel of experts for a live event at the Royal Society of Medicine, as they unpack a new three-paper Lancet Series which explores how the value of breastfeeding is wasted by government and public health, and exploited by the formula milk industry.  How baby behaviours are misconstrued to undermine breastfeeding, but multi-sectoral interventions protect its health impactsHow the formula marketing ‘playbook’ targets parents, health professionals and politicians and undermines the health and rights of children and mothersHow power imbalances and political and economic structures determine feeding practices, women’s rights and health outcomes.Authors call for breastfeeding to be a collective responsibility, that is effectively protected, promoted and supported at all levels.    Start time: 12:30 UK  // 13.30 CETEnd time: 14:00 UK  // 15:00How to join You will also be able to follow our livestream on this page.  AgendaModerator: Kathriona Deveraux, award winning reporter, presenter, and broadcaster WelcomeMs Kathriona Deveraux, Moderator The LancetMr Richard Horton, Editor-in-Chief The LancetSeries highlights and overview Professor Nigel Rollins, Maternal, Newborn, Child and Adolescent Health and Ageing, WHO Professor David McCoy, International Institute for Global Health, United Nations University  Panel discussion with Q&AProfessor Helen L. Ball, Durham University Dr Guddi Singh, Paediatric doctor, health campaigner and TV broadcaster Mrs Alison Thewliss, Member of Parliament for Glasgow Central Ms Katie Gilbert, Managing Director M&C Saatchi World ServiceClosing remarksProfessor Anthony Costello, Institute for Child Health Mr Richard Horton, Editor-in-Chief The Lancet   Speaker bios Add your name to #ExploitativeMarketing