We still talk about shares as if buying one means backing a business.
Most people would recognise that description. It feels… reasonable.
And the awkward thing is: it’s not wrong, but it has evolved.

Lets Rethink Financial Services: How shareholding quietly changed.
We still talk about shares as if buying one means backing a business. You put some money in. The business does well. You wait. At some point — ideally years later — you share in the rewards. Most p…

