PPC LandPubMatic launches agentic advertising OS with live campaigns running: PubMatic introduced AgenticOS on January 5, positioning the infrastructure as the first operating system built specifically for autonomous advertising execution across premium digital environments. https://ppc.land/pubmatic-launches-agentic-advertising-os-with-live-campaigns-running/ #PubMatic #Advertising #DigitalMarketing #AutonomousAdvertising #AdTech
PubMatic partners with Kontext for AI chatbot advertising: PubMatic and Kontext announced a partnership enabling programmatic access to advertising inventory within AI-powered chatbots and conversational interfaces. https://ppc.land/pubmatic-partners-with-kontext-for-ai-chatbot-advertising/ #PubMatic #Kontext #AIChatbots #DigitalAdvertising #ProgrammaticAdvertising
PubMatic beats Q3 2025 expectations with CTV growth, AI strategy: PubMatic exceeded Q3 2025 revenue and profitability guidance with $68M revenue, 50%+ CTV growth, and emerging 80%+ gains as AI infrastructure powers platform. https://ppc.land/pubmatic-beats-q3-2025-expectations-with-ctv-growth-ai-strategy/ #PubMatic #CTV #AI #DigitalMarketing #Advertising
PubMatic and MNTN expand premium CTV access, delivering 10% publisher revenue lift: PubMatic and MNTN partnership brings performance marketers to premium CTV inventory, generating 10% revenue uplift for publishers through 14% more unique demand. https://ppc.land/pubmatic-and-mntn-expand-premium-ctv-access-delivering-10-publisher-revenue-lift/ #PubMatic #MNTN #CTV #DigitalMarketing #Advertising
PayPal Ads partners with PubMatic to deliver commerce-driven advertising: PayPal Ads and PubMatic unite to provide verified audience insights based on transaction data for high-intent consumer targeting through programmatic platform. https://ppc.land/paypal-ads-partners-with-pubmatic-to-deliver-commerce-driven-advertising/ #PayPalAds #PubMatic #DigitalMarketing #ProgrammaticAdvertising #Ecommerce
ResearchBuzz: FirehoseMediaPost: Google Sued By PubMatic, Claiming Illegal Monopoly In Ad-Tech Market. “PubMatic’s lawsuit, filed Monday, is the second by an advertising exchange since a federal judge ruled in April that Google had illegally monopolized ad exchanges and tools used by websites to sell ad space. The lawsuit against Google was filed in the U.S. District Court for the Eastern District of Virginia.”
PubMatic files antitrust lawsuit against Google over digital advertising monopoly: California company seeks damages after court ruling establishes search giant's illegal market control. https://ppc.land/pubmatic-files-antitrust-lawsuit-against-google-over-digital-advertising-monopoly/ #PubMatic #Google #Antitrust #DigitalAdvertising #Monopoly
PubMatic reports Q2 2025 results with sustained growth in CTV and emerging revenue streams: Supply-side platform delivers 20% adjusted EBITDA margin while processing nearly 78 trillion impressions amid DSP partner challenges. https://ppc.land/pubmatic-reports-q2-2025-results-with-sustained-growth-in-ctv-and-emerging-revenue-streams/ #PubMatic #CTV #DigitalMarketing #AdTech #SupplySidePlatform
PubMatic launches AI-powered live sports marketplace with real-time targeting: New platform enables advertisers to target specific game moments across streaming platforms with AI curation technology. https://ppc.land/pubmatic-launches-ai-powered-live-sports-marketplace-with-real-time-targeting/ #PubMatic #AIPowered #LiveSports #SportsMarketing #DigitalAdvertising
ICYMI: PubMatic and Magnite battle for ad tech dominance: Financial reports reveal strengths and challenges for leading supply-side platforms. https://ppc.land/pubmatic-and-magnite-battle-for-ad-tech-dominance/ #AdTech #PubMatic #Magnite #DigitalMarketing #Advertising
