Tendance. L’Hyrox, ce très lucratif sport allemand qui séduit la génération Instagram - https://www.courrierinternational.com/article/tendance-l-hyrox-ce-tres-lucratif-sport-allemand-qui-seduit-la-generation-instagram_241709

> Inventé par deux sportifs issus du monde de la publicité et du marketing, l’Hyrox est le nouveau sport favori des influenceurs de #fitness. Mais cette discipline intense et esthétique a été pensée autant pour se surpasser que pour rapporter de l’argent, analyse le quotidien conservateur francfortois “Frankfurter Allgemeine Zeitung”.

#hyrox #sport #marketing

survived the #hyrox sim yesterday ✅

don’t feel overly ready or prepared for next week, but we’ll see how it goes

HYROX Descends on Bengaluru, Pulling Thousands into Hybrid Fitness Frenzy

The HYROX fitness race arrives in Bengaluru on April 11-12, 2026. Learn about the 8,000 athlete event, race divisions, and what this means for local fitness.

#hyrox, #bengalurufitness, #fitnessracing, #hyroxindia, #bengaluruevents

https://newsletter.tf/hyrox-fitness-race-bengaluru-april-2026/

Bengaluru will host 8,000 athletes for the HYROX fitness race this April. This is a massive increase in participation compared to the first India event in 2025.

#hyrox, #bengalurufitness, #fitnessracing, #hyroxindia, #bengaluruevents
https://newsletter.tf/hyrox-fitness-race-bengaluru-april-2026/

Z世代的Hyrox健身狂熱：參賽成本比馬拉松高，「我一場比賽花2000英鎊」