The UI is not the experience. It is the visible layer of a much deeper interaction. A button can be perfectly aligned, a color palette harmonious, and the micro-interactions delightful—yet the experience can still fail if the flow doesn’t match how people think, decide, or act.

The number of "clicks" is irrelevant. Design for the sequence of thought, not the sequence of screens.

#ExperienceDesign #HumanCenteredDesign #DesignForHumans #Masto #CranfordTeague

🧵 2/2

The UI is not the experience. It is the visible layer of a much deeper interaction. A button can be perfectly aligned, a color palette harmonious, and the micro-interactions delightful—yet the experience can still fail if the flow doesn’t match how people think, decide, or act.

The number of "clicks" is irrelevant. Design for the sequence of thought, not the sequence of screens.

#ExperienceDesign #HumanCenteredDesign #DesignForHumans #Masto #JasonSpeaks

🧵 2/2

The UI is not the experience. It is the visible layer of a much deeper interaction. A button can be perfectly aligned, a color palette harmonious, and the micro-interactions delightful—yet the experience can still fail if the flow doesn’t match how people think, decide, or act.

The number of "clicks" is irrelevant. Design for the sequence of thought, not the sequence of screens.

#ExperienceDesign #HumanCenteredDesign #DesignForHumans #Masto #CranfordTeague

🧵 2/2

The UI is not the experience. It is the visible layer of a much deeper interaction. A button can be perfectly aligned, a color palette harmonious, and the micro-interactions delightful—yet the experience can still fail if the flow doesn’t match how people think, decide, or act.

The number of "clicks" is irrelevant. Design for the sequence of thought, not the sequence of screens.

#ExperienceDesign #HumanCenteredDesign #DesignForHumans #Masto #JasonSpeaks

🧵 2/2

The UI is not the experience. It is the visible layer of a much deeper interaction. A button can be perfectly aligned, a color palette harmonious, and the micro-interactions delightful—yet the experience can still fail if the flow doesn’t match how people think, decide, or act.

The number of "clicks" is irrelevant. Design for the sequence of thought, not the sequence of screens.

#ExperienceDesign #HumanCenteredDesign #DesignForHumans #Masto #CranfordTeague

🧵 2/2

The UI is not the experience. It is the visible layer of a much deeper interaction. A button can be perfectly aligned, a color palette harmonious, and the micro-interactions delightful—yet the experience can still fail if the flow doesn’t match how people think, decide, or act.

The number of "clicks" is irrelevant. Design for the sequence of thought, not the sequence of screens.

#ExperienceDesign #HumanCenteredDesign #DesignForHumans #Masto #JasonSpeaks

🧵 2/2

The UI is not the experience. It is the visible layer of a much deeper interaction. A button can be perfectly aligned, a color palette harmonious, and the micro-interactions delightful—yet the experience can still fail if the flow doesn’t match how people think, decide, or act.

The number of "clicks" is irrelevant. Design for the sequence of thought, not the sequence of screens.

#ExperienceDesign #HumanCenteredDesign #DesignForHumans #Masto #CranfordTeague

🧵 2/2

The UI is not the experience. It is the visible layer of a much deeper interaction. A button can be perfectly aligned, a color palette harmonious, and the micro-interactions delightful—yet the experience can still fail if the flow doesn’t match how people think, decide, or act.

The number of "clicks" is irrelevant. Design for the sequence of thought, not the sequence of screens.

#ExperienceDesign #HumanCenteredDesign #DesignForHumans #Masto #JasonSpeaks

🧵 2/2

The City Where Traffic Fatalities Vanished

For nine straight years, Hoboken, New Jersey hasn't seen a single fatal crash. Here's how they did it.

Reasons to be Cheerful
Im Regelwerk für den Radverkehr der "ERA" von 1982 gab es einst bessere Musterlösungen für die große Masse von Radfahrenden, als in der Ausgabe von 2010. Wir hoffen, dass die neue ERA Entwurfslösungen für ein Radfahren vorsieht, das wenig Mut abverlangt und so Chancen für einen hohen Radverkehrsanteil schafft. #designforhumans #Humanfaktoren #FGSV