FYI: Bedrock becomes first DSP to run its bidder inside an exchange: Bedrock Platform deploys the world's first containerized DSP bidder inside Index Exchange, eliminating QPS throttling and infrastructure as scale barriers. https://ppc.land/bedrock-becomes-first-dsp-to-run-its-bidder-inside-an-exchange/ #DigitalMarketing #AdvertisingTech #ProgrammaticAdvertising #DSP #DataDriven

33Across and Valpak bet on new movers to fix programmatic's signal problem: 33Across and Valpak today launched an exclusive supply-side partnership activating new mover audiences across CTV, display, and mobile through AI-driven curation. https://ppc.land/33across-and-valpak-bet-on-new-movers-to-fix-programmatics-signal-problem/ #ProgrammaticAdvertising #DigitalMarketing #AI #CTV #AdvertisingTech

Alphonso founders sue LG Electronics over $1.5 billion advertising tech takeover: Alphonso Inc. founders filed suit November 10 alleging LG Electronics orchestrated systematic scheme to suppress company valuation and eliminate minority shareholder rights. https://ppc.land/alphonso-founders-sue-lg-electronics-over-1-5-billion-advertising-tech-takeover/ #AdvertisingTech #LGElectronics #LegalAction #Alphonso #BusinessNews

Index Exchange introduces dynamic pricing model prioritizing publisher revenue: Index Exchange announced Transparent Dynamic Take Rates on October 23, 2025, adjusting per-impression pricing to optimize publisher yield with 4% revenue gains. https://ppc.land/index-exchange-introduces-dynamic-pricing-model-prioritizing-publisher-revenue/ #DynamicPricing #PublisherRevenue #AdvertisingTech #ProgrammaticAdvertising #YieldOptimization

Amazon releases geographic optimization API for DSP advertisers: Amazon's Geographic Insights and Activation API enters beta, providing programmatic control over location-based bid adjustments for Amazon DSP campaigns. https://ppc.land/amazon-releases-geographic-optimization-api-for-dsp-advertisers/ #Amazon #DSP #ProgrammaticAdvertising #DigitalMarketing #AdvertisingTech

📱 Dual-Screen Kiosks: Flexibility in Displaying Content
Our dual-screen kiosks are perfect for delivering both advertisements and real-time information. This dual-display setup can adapt to various public spaces and provide value to both advertisers and customers.
What do you think of dual-screen solutions for public displays?
#DualScreenKiosk #DigitalSignage #AdvertisingTech #OutdoorDisplays

Google releases open source MCP server for Ads API integration: Google Ads API team launched an open-source Model Context Protocol server on October 7, 2025, enabling AI tools to query advertising campaigns. https://ppc.land/google-releases-open-source-mcp-server-for-ads-api-integration/ #GoogleAds #OpenSource #AdvertisingTech #APIs #DigitalMarketing

IPG Mediabrands launches Acxiom Contextual CTV solution for streaming ads: IPG Mediabrands and Acxiom unveiled Acxiom Contextual CTV powered by IRIS_ID on August 19, 2025, offering content-level targeting for advertisers. https://ppc.land/ipg-mediabrands-launches-acxiom-contextual-ctv-solution-for-streaming-ads/ #DigitalMarketing #StreamingAds #CTV #AdvertisingTech #ProgrammaticAds

Trade Desk launches Deal Desk to manage advertising deals: New AI-powered platform aims to improve transparency in programmatic advertising relationships through automated deal analysis. https://ppc.land/trade-desk-launches-deal-desk-to-manage-advertising-deals/ #TradeDesk #ProgrammaticAdvertising #DigitalMarketing #AdvertisingTech #DealDesk

ICYMI: Redfin taps Magnite for advertising tech: Residential real estate brokerage partners with ad tech giant to build commerce media network. https://ppc.land/redfin-taps-magnite-for-advertising-tech/ #Redfin #Magnite #AdvertisingTech #RealEstate #CommerceMedia