ICYMI: Seven independent agencies earn The Trade Desk's second Premier Partner class: The Trade Desk named seven independent agencies to its second Premier Partner class on April 3, 2026, through role-based Edge Academy certification paths. https://ppc.land/seven-independent-agencies-earn-the-trade-desks-second-premier-partner-class/ #DigitalMarketing #Advertising #TradeDesk #MarketingStrategy #PPC

FYI: Publicis vs Trade Desk, OpenAI's ads manager, and Google's health AI push: Publicis tells clients to drop The Trade Desk after a failed audit; OpenAI tests an ads manager; Google's health AI handles a billion queries a day; Smartly bids for INCRMNTAL. https://ppc.land/publicis-vs-trade-desk-openais-ads-manager-and-googles-health-ai-push/ #Publicis #TradeDesk #OpenAI #AdsManager #HealthAI

ICYMI: Publicis vs Trade Desk, OpenAI's ads manager, and Google's health AI push: Publicis tells clients to drop The Trade Desk after a failed audit; OpenAI tests an ads manager; Google's health AI handles a billion queries a day; Smartly bids for INCRMNTAL. https://ppc.land/publicis-vs-trade-desk-openais-ads-manager-and-googles-health-ai-push/ #Publicis #TradeDesk #OpenAI #AdsManager #MarketingStrategy

Publicis vs Trade Desk, OpenAI's ads manager, and Google's health AI push: Publicis tells clients to drop The Trade Desk after a failed audit; OpenAI tests an ads manager; Google's health AI handles a billion queries a day; Smartly bids for INCRMNTAL. https://ppc.land/publicis-vs-trade-desk-openais-ads-manager-and-googles-health-ai-push/ #Publicis #TradeDesk #OpenAI #Advertising #DigitalMarketing

FYI: The Trade Desk tests Claude for campaign creation: The Trade Desk's closed beta lets advertisers build campaigns through Claude, raising real questions about defaults, optimization logic, expertise, and transparency in programmatic buying. https://ppc.land/the-trade-desk-tests-claude-for-campaign-creation/ #TradeDesk #ClaudeAI #ProgrammaticBuying #DigitalMarketing #AdTech

ICYMI: Jeff Green says trade press lost its curiosity - and the data backs him up: Trade Desk CEO Jeff Green argues ad trade journalism has drifted toward drama and cynicism, missing landmark stories like the DOJ antitrust case against Google. Here is what the record shows. https://ppc.land/jeff-green-says-trade-press-lost-its-curiosity-and-the-data-backs-him-up/ #JeffGreen #TradeDesk #AdTech #Journalism #Antitrust

FYI: Jeff Green bets $150M on Trade Desk as Wall Street doubts ad tech's future: Trade Desk CEO Jeff Green spent $150M of his own money buying TTD stock, citing AI conviction, a bigger TAM, and a dismissal of Wall Street's "software is dead" thesis. https://ppc.land/jeff-green-bets-150m-on-trade-desk-as-wall-street-doubts-ad-techs-future/ #TradeDesk #JeffGreen #AdTech #AI #Investing

ICYMI: Jeff Green bets $150M on Trade Desk as Wall Street doubts ad tech's future: Trade Desk CEO Jeff Green spent $150M of his own money buying TTD stock, citing AI conviction, a bigger TAM, and a dismissal of Wall Street's "software is dead" thesis. https://ppc.land/jeff-green-bets-150m-on-trade-desk-as-wall-street-doubts-ad-techs-future/ #TradeDesk #AdTech #JeffGreen #AI #Investing

Jeff Green bets $150M on Trade Desk as Wall Street doubts ad tech's future: Trade Desk CEO Jeff Green spent $150M of his own money buying TTD stock, citing AI conviction, a bigger TAM, and a dismissal of Wall Street's "software is dead" thesis. https://ppc.land/jeff-green-bets-150m-on-trade-desk-as-wall-street-doubts-ad-techs-future/ #TradeDesk #JeffGreen #AdTech #Investing #AI

FYI: WPP collapses, Trade Desk stumbles, and AI rewrites ad industry rules: WPP posts worst results since Covid, Trade Desk stock drops 16%, PubMatic bets on agentic AI, and Google's Discover update silently kills publisher traffic. https://ppc.land/wpp-collapses-trade-desk-stumbles-and-ai-rewrites-ad-industry-rules/ #Advertising #DigitalMarketing #AI #MarketingNews #TradeDesk