ThePodcastingApr 16

Programmatic ad waste just met its match—this open-source tool could reshape digital advertising in 2026 🚀

#AdTech #ProgrammaticAdvertising #DigitalMarketing #OpenSource #IABTechLab #MarTech #AdvertisingTrends #AIAds #AdWaste #TechNews

Read more 👇 https://thepodcasting.org/iab-tech-lab-launches-open-source-tool-to-reduce-programmatic-ad-waste-in-2026/

PPC LandMar 5
ICYMI: Most Google Ads accounts waste $1,127 a month, study of 15K accounts finds: WordStream analyzed 15,000+ Google Ads accounts and found average monthly waste of $1,127, with 29% recording zero conversions and negative keywords tripling conversion rates. https://ppc.land/most-google-ads-accounts-waste-1-127-a-month-study-of-15k-accounts-finds/ #GoogleAds #PPC #DigitalMarketing #OnlineAdvertising #AdWaste
Most Google Ads accounts waste $1,127 a month, study of 15K accounts finds

WordStream analyzed 15,000+ Google Ads accounts and found average monthly waste of $1,127, with 29% recording zero conversions and negative keywords tripling conversion rates.

PPC Land