FYI: IAB Tech Lab summit confronts an agentic web that already arrived: Nearly 400 advertising and tech professionals gathered May 28 to tackle agentic AI standards, publisher monetization, and machine-to-machine ad infrastructure. https://ppc.land/iab-tech-lab-summit-confronts-an-agentic-web-that-already-arrived/ #IABTechLab #AIAgents #DigitalMarketing #AdTech #Monetization

ICYMI: IAB Tech Lab summit confronts an agentic web that already arrived: Nearly 400 advertising and tech professionals gathered May 28 to tackle agentic AI standards, publisher monetization, and machine-to-machine ad infrastructure. https://ppc.land/iab-tech-lab-summit-confronts-an-agentic-web-that-already-arrived/ #IABTechLab #AIStandards #Advertising #TechSummit #DigitalMonetization

IAB Tech Lab summit confronts an agentic web that already arrived: Nearly 400 advertising and tech professionals gathered May 28 to tackle agentic AI standards, publisher monetization, and machine-to-machine ad infrastructure. https://ppc.land/iab-tech-lab-summit-confronts-an-agentic-web-that-already-arrived/ #IABTechLab #AgenticAI #DigitalAdvertising #TechSummit #Monetization

FYI: IAB Tech Lab opens bot management guidance for public comment: IAB Tech Lab releases AI bot and crawler management guidance for public comment, supporting CoMP API adoption and sustainable content marketplace development. https://ppc.land/iab-tech-lab-opens-bot-management-guidance-for-public-comment/ #IABTechLab #BotManagement #AIGuidance #PublicComment #CoMPAPI

ICYMI: IAB Tech Lab opens bot management guidance for public comment: IAB Tech Lab releases AI bot and crawler management guidance for public comment, supporting CoMP API adoption and sustainable content marketplace development. https://ppc.land/iab-tech-lab-opens-bot-management-guidance-for-public-comment/ #IABTechLab #BotManagement #AI #ContentMarketplace #CrawlerManagement

IAB Tech Lab opens bot management guidance for public comment: IAB Tech Lab releases AI bot and crawler management guidance for public comment, supporting CoMP API adoption and sustainable content marketplace development. https://ppc.land/iab-tech-lab-opens-bot-management-guidance-for-public-comment/ #IABTechLab #BotManagement #AIBots #CrawlerManagement #CoMPAPI

FYI: ECAPI 1.0: IAB Tech Lab's new universal standard for conversion APIs is here: IAB Tech Lab finalizes ECAPI 1.0, a universal server-side conversion standard backed by Meta, Google, Walmart, TikTok, and Roku to end fragmented CAPI setups. https://ppc.land/ecapi-1-0-iab-tech-labs-new-universal-standard-for-conversion-apis-is-here/ #ECAPI #IABTechLab #ConversionAPIs #DigitalMarketing #Meta

ICYMI: ECAPI 1.0: IAB Tech Lab's new universal standard for conversion APIs is here: IAB Tech Lab finalizes ECAPI 1.0, a universal server-side conversion standard backed by Meta, Google, Walmart, TikTok, and Roku to end fragmented CAPI setups. https://ppc.land/ecapi-1-0-iab-tech-labs-new-universal-standard-for-conversion-apis-is-here/ #ECAPI #IABTechLab #ConversionAPI #DigitalMarketing #AdTech

ECAPI 1.0: IAB Tech Lab's new universal standard for conversion APIs is here: IAB Tech Lab finalizes ECAPI 1.0, a universal server-side conversion standard backed by Meta, Google, Walmart, TikTok, and Roku to end fragmented CAPI setups. https://ppc.land/ecapi-1-0-iab-tech-labs-new-universal-standard-for-conversion-apis-is-here/ #ECAPI #DigitalMarketing #ConversionAPI #IABTechLab #MarketingStandards