Trench Cafe - a website environment for Apple Vision Pro.
Todd Heberlein (social)
@toddheberlein
- 46 Followers
- 117 Following
- 420 Posts
Profession: Cybersecurity. Hobby: AR/VR. Interests: science & history. Guilty pleasure: UFOs/UAPs. Concerns: humanity & the planet.
If you have an Apple Vision Pro, you can experience the scene here:
Vimeo
@daringfireball You missed a perfect reference from 2006:
Palm CEO Ed Colligan’s Head Seems to be Stuck Somewhere
What I like best is where he says Palm has “struggled for a few years here figuring out how to make a decent phone.” Isn’t it possible that, *if* Apple is indeed entering the mobile phone market, that Apple has also struggled for a few years? It’s just that Apple hasn’t been selling their less-than-decent designs along the way, like Palm has.
@daringfireball I suspect target markets for the MacBook Neo will be:
* Students (parents and school purchases)
* Existing Mac users wanting a 2nd (3rd or 4th) Mac to use on the couch, take to the coffee shop, etc.
* Emerging markets like India.
The iPad + keyboard market will take a hit, with the iPad retreating to mainly being a reading device or artist’s tablet.
@paul While Apple is not spending massive amounts of money to train frontier models, they do seem to be maintaining an academic-like team to really understand the nature of these models.
That feels like a good place to be at the moment.
@daringfireball When I see people talk about the high price of the Vision Pro, I often think of the 128K Mac.
With the Neo's A18 Pro delivering roughly the same power as the M1, I wonder if an A19 Pro could deliver similar power as the M2 Vision Pro. Could Apple use the same cost discipline they show with the Mac Neo in a Vision Neo and bring it down to $1000-1500?
"the original Macintosh with a price of $2,495 (which works out to ~$7,800 today.)"
@paul On one hand, the cost to ingest, host, and distribute videos is probably a lot higher than the app stores’ costs to host and distribute apps.
On the other hand, Apple & Google invest heavily in the technologies used to create the apps. I don’t think Google does the same to create the videos they host.
I’m not sure how to compare these different categories.
@dmoren The Chromebook market is not sticky - a kid using a Chromebook in school is probably not going to stay loyal to Chromebooks for the rest of their lives.
That first Mac or Windows (or maybe Linux) is a different story. Hook them as early as possible.
I hope the Neo is as compelling to parents & students as we long-time Mac users think it will be.
@jsnell I often think of the Motorola ROKR when Apple appears to be testing a market.
@daringfireball I think this can apply to many of Apple's highest end products - too expensive for most casual use, but if it accelerates/improves your job, the price generally isn't an issue.
"I guess it would be nice to see HDR content, but not nice enough to spend..."