Incoming Assistant Professor of Advertising at CU Boulder. PhD UNC Chapel Hill.
Tooting primarily about two current research projects:
- Merging Social Identity Theory with branding literature.
- Book chapter on social media in political campaigning.
#commodon #academicmastodon #mediastudies #advertising #academia #research
| Wesbite | https://bridget-barrett.com/ |
For Some Key Voters, Trump Has Become Toxic
Thomas Edsall cites a Tech Policy Press in the New York Times: "Platforms are Abandoning U.S. Democracy," by @kreissdaniel and @bridgetbarrett: https://www.nytimes.com/2023/07/05/opinion/biden-trump-2024.html
Last year, Lena Huber published an incredibly smart paper combining content analysis of party manifestos and survey data to show how parties choose to attack different social groups. Proposes a theory of "social group yield."
If you research anything around political communication, this is a must read:
https://doi.org/10.1080/10584609.2021.1998264
Who do you think is most responsible for preventing authoritarians from winning elections?
#democracy #tech #socialmedia #commodon #politics #poll #journalism
During the 2020 elections, social media platforms begrudgingly accepted their role as "democratic gatekeepers," adopting policies designed to stop the erosion of US democracy.
Today? Today they are abandoning those rules and abandoning US democracy.
New piece with Daniel Kreiss at Tech Policy Press.
#democracy #tech #socialmedia #commodon #politics
https://techpolicy.press/platforms-are-abandoning-u-s-democracy/
Who do you think is most responsible for preventing authoritarians from winning elections?
#democracy #tech #socialmedia #commodon #politics #poll #journalism
Google/Youtube ads may be powerful, but they can also be absolute shit. Ad tech company research shows that up to 80% of ads placed by advertisers on YouTube ran on properties that weren't YouTube that DIDN'T meet google's quality standards.
#advertising #adtech #youtube #googl3 #research
https://www.wsj.com/articles/google-violated-its-standards-in-ad-deals-research-finds-3e24e041
@dacrivelli
Random ideas - more general:
@w7voa - Steve Herman, Voice of America correspondent
@arstechnica - Ars Technica
@TheConversationUS - The Conversation US
@TheConversationUK - The Conversation UK
@PNASNews, @PNASNexus - PNAS News etc.
More local US stuff:
@TexasObserver - Texas Observer
@kcts9 - KCTS9 - PBS, Seattle
@gbhnews - GBH News, Boston, Massachusetts
(All official accounts, I think!)
Food warning labels influence buying behavior. In an experiment in a virtual convenience store, participants who were shown a high sugar content warning label (text or picture) were less likely to select the labeled snack.
Despite growing evidence that warning labels reduce purchases of sugary drinks, less is known about warnings' impact on purchases of sugary snacks. This paper aimed to experimentally test whether a front-of-package label warning about high sugar content ("sugar warning label") would reduce parents' …
A spreadsheet on ad platform Xandr’s website revealed a massive collection of “audience segments” used to target consumers based on highly specific, sometimes intimate information and inferences
Justin Hendrix
Coprolite9000
CPIPR
Craig Newmark