Google keyword planner stops individual & ad group keyword forecasting https://www.seroundtable.com/google-keyword-planner-forecasting-individual-ad-groups-36168.html

#google #googleads #keywords #googlekeywordplannertool #search #ppc #seo

SGE continues to evolve. I'm now seeing what I'm calling "SGE lite" in the SERPs. SGE doesn't trigger a large block by default anymore... it's now much smaller with a large "Show more" button.

Again, IMO SGE will not roll out unless it's revenue-neutral or positive... There is no way they are going to lose billions of dollars in ad revenue by adding SGE (esp. since Bing Chat has yielded NO increase in market share at all). Stay tuned:

#google #seo #sge #ai

New Google Merchant Center checkout link template attribute to add quick checkout buttons from Google Search https://www.seroundtable.com/google-merchant-center-checkout_link_template-attribute-36009.html

#google #googlemerchantcenter #products #ecommerce #search #seo

There's a new article on the Simmer blog!

This time we'll walk through the steps required to migrate an existing server-side #GoogleTagManager deployment from one cloud service to another with zero/minimal downtime.

Luckily it's quite easy to do and might not even require DNS updates!

Check out the article here:

https://www.teamsimmer.com/2023/09/04/how-do-i-migrate-my-server-side-gtm-setup-from-one-cloud-service-to-another/

SEO and Generative AI Roundtable Discussion

I had the pleasure of sitting down with Jon Cooper, @cyrusshepard and Marie Haynes to discuss the changing SEO landscape with the advent of Generative AI content and search results.

Lots of interesting topics and points of view. If it's one thing about search, it's never boring.

https://jonrcooper.com/blog/seo-generative-ai-roundtable-discussion/

#SEO #AI #LLM #SGE

This is a good read on how #seo is likley to change for those of us who are in this space. I believe Dave Davies has it about right thought the devil will be in the details of course!

https://wandb.ai/onlineinference/ml-news/reports/Google-Bard-Microsoft-ChatGPT-and-the-Future-of-Search--VmlldzozNTMwMDA4

#LookerStudio - Blog post

How to create a metric selector to control which measure is displayed in your set of charts

For this tutorial, I’ve decided to use this opportunity to see how Looker Studio could address subjects about time-series analysis for correlation findings.

I was inspired by the conference of Tim Wilson at #superweek 2023. A very educational talk for an easy and reliable time correlation analysis.

http://bit.ly/3YdMNpc

Two Shopify announcements relevant to SEO from their Shopify Edition event:

1. AI-Generated Product Descriptions Powered by Shopify Magic:

“Just list a few details about your product or keywords, and the tool will automatically generate a product description on the setup page”

More: https://lnkd.in/epYD3dhu