Barry SchwartzGoogle Ads testing new ad labels on sponsored results named Strongest match and Strong match https://www.seroundtable.com/google-ads-strongest-match-and-strong-match-labels-41561.html via @adsliaison
PPC LandGoogle brings back Target CPA and Target ROAS as standalone bidding strategies: Google Ads restores Target CPA and Target ROAS as standalone strategies in June 2026, separating from Maximize conversions. Bidding behavior remains identical. https://ppc.land/google-brings-back-target-cpa-and-target-roas-as-standalone-bidding-strategies/ #GoogleAds #TargetCPA #TargetROAS #DigitalMarketing #PPC
ICYMI: Promotion mode is here - Google's Ginny Marvin explains what actually changed: Google Ads launched promotion mode, Smart Bidding Exploration for Performance Max, and a bidding target overhaul set for August 17, 2026. Ginny Marvin explains. https://ppc.land/promotion-mode-is-here-googles-ginny-marvin-explains-what-actually-changed/ #GoogleAds #PromotionMode #SmartBidding #PerformanceMax #DigitalMarketing
OTX BotOXLOADER Delivers CastleStealer via Malicious Google Ads
Pulse ID: 6a3a9b8612187e97b9527bd2
Pulse Link: https://otx.alienvault.com/pulse/6a3a9b8612187e97b9527bd2
Pulse Author: cryptocti
Created: 2026-06-23 14:43:18
Be advised, this data is unverified and should be considered preliminary. Always do further verification.
#CyberSecurity #Google #GoogleAds #InfoSec #OTX #OpenThreatExchange #XLoader #bot #cryptocti
Google Ads updated its AI Max for Search campaigns with a number of clarifications https://www.seroundtable.com/google-ads-ai-max-search-campaigns-reporting-doc-41546.html
Google added a new section to the about final URL expansion in Search document named "How the landing page logic works for Travel Promotion Ads & Booking Links within Search Campaigns for Travel" https://www.seroundtable.com/google-travel-promo-ads-booking-links-41545.html
Google Ads expands financial services verification program to 24 European locations https://www.seroundtable.com/google-ads-financial-advertiser-verification-europe-41548.html
Google Ads Expands Financial Advertiser Verification Across 24 European Markets
Google announced it has expanded its Financial Services Verification process to 24 new European Economic Area (EEA) markets. The verification requirements kicks in today, July 23, 2026. Google said th
DigiconomyThe old rule - always add converting search terms as exact match - hasn't become wrong, it's become incomplete.
If broad match is already capturing a query reliably, adding exact match can fragment conversion data and give Smart Bidding less signal to work with. Sometimes pausing exact match is the tidy move, not the risky one.
https://www.digiconomy.online/insights/when-to-pause-exact-match-keywords/
Promotion mode is here - Google's Ginny Marvin explains what actually changed: Google Ads launched promotion mode, Smart Bidding Exploration for Performance Max, and a bidding target overhaul set for August 17, 2026. Ginny Marvin explains. https://ppc.land/promotion-mode-is-here-googles-ginny-marvin-explains-what-actually-changed/ #GoogleAds #PromotionMode #SmartBidding #PerformanceMax #DigitalMarketing
Analyst207Malicious Google Ads Deliver CastleStealer via New OXLOADER Malware
Beware of malicious Google ads that can deliver CastleStealer via the new OXLOADER malware, which has shown impressive engineering skills and is worth keeping an eye on. Victims are tricked into downloading fake Node.js versions through ads masquerading as legitimate sources.
#MalwareOperations #Oxloader #Castlestealer #GoogleAds #Nodejs
