I'm still processing the news that #Jezebel is shutting down. Tbh, part of me is surprised it lasted this long, given the decline of text-based media on the internet and Peter Thiel's attempts to kill #GawkerMedia.

Yes, sometimes it was too snarky and superficial. It wasn't always as #feminist as it claimed, but it had solid coverage of #ReproductiveRights and sometimes it was good for a laugh. Plus, it defined my generation of #Millennial #women, for better or worse, in a way that I'm still trying to understand a decade plus later. I learned a lot from the Jezebel writers over the years, some good lessons and some not-so-good. I wrote a huge paper in graduate school about the cultural significance of #LadyBlogs, including Jezebel, #XOJane, #TheHairpin and other publications that are now long gone. Now I'm left wondering what the cultural significance of Jezebel's demise is. Online media and online spaces are so often ephemeral.

In general, I'm seeing fewer spaces online for writing and sharing stories via writing. I thought it was maybe just me, until a podcaster I listen to, who's a former writer, mentioned that there's less money in it. Venture capitalists are bored by the written word now, I guess, so they're not putting money into online writing. (They are putting money into #LLMs like #ChatGPT so that the robots, who don't need to be paid, can do the writing rather than people.) It seems like anyone who wants to share their perspective with the world needs to do so via video or at least audio. There's less of a market for websites that rely on text. Writers now seem to have pivoted to video or they put out their own individual newsletters, but there are fewer spaces for people to write and reliably get paid for it.

#Precarity #Neoliberalism #Capitalism #LateStageCapitalism #Writing #Internet #InternetCulture #InternetSpaces

Of course, #writing was precarious even when it seemed like blogs and other online, text-based publications were booming. That boom seemed to coincide with the 2008 recession, after all. But back then, despite the #precarity, it felt like there was still some hope. The #internet still felt new. #SocialMedia felt new. There was a sense that #tech could be a democratizing force. Of course, now we see that it's largely become a force for #fascism, with #Facebook and #Twitter amplifying authoritarian and white supremacist messages, people like Elon Musk spouting off about #longtermism, and our every move online surveilled and monetized. That's what the #internet has become, but that's not what it had to be, and I often wonder what kind of world we'd live in if something had been different. (And I think that #Mastodon shows how the internet could be different, could be better, from what it is now!)

And back in the late 2000s and early 2010s, I was one of the people who was hopeful that the #internet could be different. Perhaps I too optimistically generalized my own internet use to the world. When I was a teen, I used my family's painfully slow dial-up to learn about things that no one else in my conservative Christian community would talk about, like #AbortionRights and #LGBTQRights. I used the internet to expand my perspectives, and I thought everyone else would too!

Unfortunately, I was wrong, but for a while, that felt possible. There was a sort of #feminist resurgence in the late 2000s and early 2010s that online spaces like #Jezebel were part of, and they made #feminism cool. They were full of women writing in a style that pulled no punches and that could be as explicit and sarcastic as writers who were men often were. In retrospect, it was often shallow, but to me leaving conservative Christianity, it felt liberatory!

This was the era when the online confessional was popular, especially on women's blogs or #LadyBlogs like #Jezebel. Women were writing in a way that felt honest about taboo topics like #HookUps and #DrugUse. Sometimes this writing felt like women's attempts at trying to be Cool Girls™️​ or One of the Guys™️​, but these confessionals were also often about #SexualHarassment, assault, consent, sexual exploration and empowerment, body insecurities, traumas, and family strife, among other topics. For better and for worse, Jezebel, #XOJane, and similar publications taught me what it was to be a woman, and they also helped me feel less alone as I was navigating my college and young adult years, as officially left girlhood behind and became a woman.
And like anything women do, this confessional #writing style was much-maligned at the time. Sometimes for good reason. Often the #feminism it purported to be really just encouraged women to make themselves likeable to men--to drink and swear and fuck like men while still being approachable to men by appearing feminine and conventionally attractive. The perspectives of these writings was overwhelmingly white, straight, and cis. But at the same time, I think this writing connected women in important ways. It helped us know we weren't alone. It helped us talk about difficult issues, like the #sexism we face. Without these online discussions and spaces, I don't know if we would have had the #SlutWalks of the early 2010s, which seemed to lay some groundwork for the #MeToo movement of 2018. Movements shift. Sometimes they seem to go dormant. Sometimes they explode. But they don't disappear.

Or at least, I hope they don't disappear! The #internet is now a very different place than it was. We have more threats of #InternetCensorship, like #KOSA. We have content hosted on corporate platforms like #Twitter and #Facebook that only care about profits and won't hesitate to ban or #censor users who post things they don't like, even if those things are important and need to be said! With social media platforms breaking up and breaking down, I find myself wondering how people will be able to find each other online and continue the #MovementBuilding work they're doing, work that's more important now than ever as we face multiple crises like looming #fascism, #ClimateChange, #covid19, threats to #LGBTQRights, and yes, continued #sexism.

These movements will carry on without #Jezebel, but at this point, I'm not so much mourning a specific publication as I am a way of existing online that seems to be fading.

It was a way of existing online that felt more private, and I think that privacy lent itself to confessional #writing, to vulnerability, to honesty, and to experimentation with new selves and new ways of being. It was a way of existing online that lent itself to connection, and where those connections were made, there was the possibility for activism and organizing.

The wealthy and powerful see that too, and that's why they're trying to so thoroughly change the #internet. That's why Elon Musk bought #Twitter and is running it into the ground. That's why the #enshittification continues on seemingly every platform. They don't care if the #internet is a place for connection, and they'd much rather it not be a place for #activism and #organizing. They want it to be a place for their profits. They want us to give them free content on their #SocialMedia platforms and then sell our data to whoever is willing to pay.

I'm deeply grateful that #Mastodon, for all its flaws, is an alternative space to other #SocialMedia. It's open, independent, and free from ads and algorithms. That is rare and precious these days! Though it should be the norm.

#Jezebel, also for all its flaws, provided something special on the #internet: a space for #women, #feminism, #ConfessionalWriting, sarcasm, and #Millennial coming-of-age. I'm not sure what or who on the #internet is shaping younger generations in the way that Jezebel shaped me, but I worry that it's something more sanitized, less private, and less experimental. In other words, I worry that it's something more focused on being marketing-friendly to brands, rather than focused on engaging and worthwhile content that connects people. I worry that it's something that leaves the worthwhile content creators in a more precarious position than they would have been in even a decade ago.

#Writing #Community #Precarity

But as with anything, the opportunities cut short by #Jezebel's closing down may also open up new avenues. I don't know what those might be yet. However, given the way that #Twitter's slow demise has led more people to #Mastodon, as well as spurred larger conversations and organizing about what people want #SocialMedia to be and who they want it to be for. Maybe Jezebel's demise will lead more people, particularly #feminists, to consider what we want our online spaces to look like and how we want to reach younger generations. Maybe it will encourage us to reflect on what we wish we would have had when we were younger and spur some creativity to foster that kind of community. Maybe it will cause people to re-evaluate the importance of #writing and text-based platforms online. Who knows? I'm trying to be optimistic, but I also realize this could be another blow to #ReproductiveRights and new coverage online overall. I guess we'll see...