PPC LandMicrosoft set to close PromoteIQ: Digiday reports Microsoft plans to shutter PromoteIQ, its retail media business, as the company refocuses its advertising strategy in a dynamic market. https://ppc.land/microsoft-set-to-close-promoteiq/?utm_source=dlvr.it&utm_medium=mastodon #Microsoft #PromoteIQ #DigitalMarketing #RetailMedia #AdvertisingStrategy
5h15hAs part of its #PromoteIQ #marketing platform, which #Microsoft acquired in 2019, Microsoft is gearing up to take a bigger slice of the growing #retailmedia pie.
Among the new offerings are the debut of the Microsoft Retail Adver…https://lnkd.in/g-K3pYb5 https://bit.ly/3QBBGTZ
