#Productcannibalization, where a company replaces its own product with a new one, can be a growth driver or survival tactic: Examples include #Netflix’s streaming pivot, #Apple’s iPhone, and #Amazon’s Kindle. #Google’s #AIOverviews and #AIMode, while #cannibalizing its #searchproduct, have yet to find a #monetizationstrategy, impacting #publishers and #brands. https://www.searchenginejournal.com/standby-as-google-cannibalizes-itself-while-also-devouring-all-of-us/554088/?eicker.marketing #performance #marketing #analytics