🧠 Behavior change starts with visibility.

90% of U.S. adults recognize the #FactsUpFront label. 79% check it before buying new products. 📦

Trusted, front-of-pack tools like this make the healthy choice the easy choice.

🔗 https://massmarketretailers.com/facts-up-front-label-earns-high-marks-for-trust-in-new-survey/

#NutritionLabeling #RDNLeadership #BehaviorChange #FoodTransparency

Facts up Front label earns high marks for trust in new survey

Consumers cited ingredients as a leading factor in first-time food and beverage purchases.

Mass Market Retailers
Food portion sizes on packaging are ‘unrealistic and confusing’, says Which?

Many people were unable to accurately estimate how much they were consuming

The Independent