N Jay SorensenJul 20, 2025

🧠 Behavior change starts with visibility.

90% of U.S. adults recognize the #FactsUpFront label. 79% check it before buying new products. πŸ“¦

Trusted, front-of-pack tools like this make the healthy choice the easy choice.

πŸ”— https://massmarketretailers.com/facts-up-front-label-earns-high-marks-for-trust-in-new-survey/

#NutritionLabeling #RDNLeadership #BehaviorChange #FoodTransparency

Facts up Front label earns high marks for trust in new survey

Consumers cited ingredients as a leading factor in first-time food and beverage purchases.

Mass Market Retailers