The Bad PlaceNews Headlines | Turnaround Plan: The brands that shifted to new sectors
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The article examines how several well‑known companies have reinvented themselves by moving into entirely new industries: Allbirds sold its shoe business for $39 m and turned the remaining listed shell into NewBird AI; Nokia, founded as a paper mill in 1865, gradually shifted from rubber and cables to mobile phones and now thrives as a telecom‑network and AI‑infrastructure provider with nearly €2 bn of operating profit; Nintendo, originally an 1889 hanafuda‑card maker, only entered electronics in the 1960s and has become a global video‑game leader; American Express began in 1850 as a freight‑shipping and cash‑in‑transit firm before evolving into a major financial‑services brand. The piece highlights that such dramatic pivots are increasingly common in tech, citing YouTube, Slack and Twitter as examples of companies that changed direction early on to achieve lasting success.
Read more: https://www.rte.ie/news/business/2026/0425/1570108-pivot-ai-tech/
#Allbirds #NewBirdAI #Nokia #Nintendo #business #BarackObama #LeonardoDiCaprio #OprahWinfrey
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Sean Murthy