The frauds of online advertising, and blocking sign-up bots

Bob Hoffman has his book, Inside the Black Box, available on his website as a free download. It’s a fascinating read about how online advertising is largely a con, with lots of ad fraud, made-for-advertising sites (MFAs), and opaqueness, he explains. Bob is critical about programmatic advertising (25 per cent of programmatic ad dollars are

Jack Yan: the Persuader Blog
Publishing A Farewell to Arms, in the form Hemingway intended

  We’ll soon make a proper announcement about our first fiction title under our JY&A Media imprint: Ernest Hemingway’s A Farewell to Arms. I was drawn to this title, more than any other that had recently entered the public domain. This one has a difference: we’ve restored all of Hemingway’s words, so it appears as

Jack Yan: the Persuader Blog
Light reading in London. #JYAMedia #Lucire #Autocade #Panos #UK
As we grow and chart a new direction, a fresh site for JY&A Media

JY&A Media gets a new site, after decades as a directory on the jyanet.com domain.