#November 29, 1978
#OTD Edward Hummel, American #Plantsman & #Hybridizer died.

In 1943, he published a Victory Picture Book w/ two 6ft Barrel #Cacti in a perfect "V" #Formation

He wrote in the #Forward:

Perhaps you wonder [why there are] no prices of #Plants.

If you enjoy a few minutes of relaxation looking it over, it will fulfill its obvious purpose.

If your interest & #Curiosity are stirred [so] you write us for further information, it will fulfill its #Hidden #Purpose.

#Marketing

#November 29, 1978
#OTD Edward Hummel, American #Plantsman & #Hybridizer died.

In 1935, Edward & his wife Minnie were featured in a #Quaker State Motor #Oil #Advertisement.

Edward examines a #Cactus while his daughter Marquetta and son Edward gather around. Minnie is standing behind them, looking on.

Soon Edward was fielding requests from #Gardeners for more information about his cactus garden. The letters gave Edward and Minnie the #Idea to start a #MailOrder business for their #Plants.

#November 29, 1978
#OTD Edward Hummel, American #Plantsman & #Hybridizer died.

Edward and his wife Minnie ran Hummel's #Exotic #Gardens of Southern #California for 43 years.

They specialized in #Cacti, #Succulents, #Bromeliads ("brow·mee·lee·ads"), and #Orchids

#Gardening #Garden #Gardener #Nursery #Nurseryman #Catalog #GardenersofMastodon

November 25, 1950
#OTD Rudolph Boysen, #Plant #Hybridizer, died.
On one #June #Morning, he found a new #Fruit on his #Plants - the #Boysenberry (a cross between the #Loganberry, #Raspberry, & #Blackberry).
The grower, Walter Knott, acquired the #Berry & named the plant in Rudy's honor. #Knott made an empire for himself with the proceeds - establishing Knott's Berry #Farm.
Rudolph Boysen never earned a dime from the Boysenberry.

#GardenersofMastodon #FollowFriday #Garden #Discovery #Breeder