LG Ad Solutions reports 60% growth in home screen advertising placements: LG Ad Solutions announces 60% year-over-year increase in advertisers using smart TV home screen placements as viewers spend 10 minutes browsing. https://ppc.land/lg-ad-solutions-reports-60-growth-in-home-screen-advertising-placements/ #LGAdSolutions #SmartTV #AdvertisingGrowth #HomeScreenAds #DigitalMarketing

Teads CTV HomeScreen ads achieve 48% attention rate, outpacing YouTube by 16%: Neuroscience study with MediaMento Institute reveals HomeScreen placements drive superior engagement compared to traditional skippable formats, achieving 50% unaided recall. https://ppc.land/teads-ctv-homescreen-ads-achieve-48-attention-rate-outpacing-youtube-by-16/ #Teads #CTV #HomeScreenAds #Advertising #DigitalMarketing