At Google Marketing Live (#GML2024), Google reiterated that improving ad strength boosts conversions. However, many of us PPC pros disagree based on our data. The debate continues on LinkedIn and other platforms! I don't know if there's already a chart that justifies it
#ppcchat #searchads #GoogleAds

Google Ads in AI Overviews, AI Shopping Ads, brand profile ads, visual and immersive shopping ads, ad creation tools and so much more including @shaq at #GML2024 https://www.seroundtable.com/google-ads-in-ai-overviews-ai-shopping-ads-more-37428.html (image credit @MenachemAni )

#googlemarketinglive #GML2024 #googleads #ads #ppc #search #google #searchads

Google Ads In AI Overviews, AI Shopping Ads, Brand Profile Ads & More AI Ad Tools Via Google Marketing Live

Google Marketing Live was yesterday, and the Google Ad team announced a ton of new AI formats, new ad tools, and changes to the Google Ads platform that are coming soon. The big items for me are ads in AI Overviews, new AI Shopping Ads, Brand Profile ads, and more AI tools to help you create your ads.

Search Engine Roundtable